Real estate projects attracting customers at the end of 2014

12/12/2014

If at the end of 2013, the real estate market was just "awakening", now entering 2014 the market has started to really become active. Compared to the first half of 2014, the second half of this year the real estate market recorded more positive signs, the number of transactions increased in all segments. In particular, in the fourth quarter of 2014, a number of projects emerged that "attracted" customers with a "huge" number of transactions.

The real estate market in Hanoi shows that new supply is flooding the market. According to the latest report of the Vietnam Real Estate Association (VNREA), the supply of apartments is quite abundant in the coming time. Apartment projects are attracting attention in the market with good liquidity such as: Vinhomes Royal City, Mulberry Lane, Ho Guom Plaza, New Skyline... In particular, the appearance of some new projects in the high-end segment is Vinhomes 56 Nguyen Chi Thanh and Home City Trung Kinh with a total of 1,200 apartments. Entering the fourth quarter with the explosion of the low-cost apartment segment, the market has never welcomed so many projects, with a total supply of thousands of apartments as it is today.

In the mid-range apartment segment, projects such as Van Phu Victoria Apartment, Spark Nam Cuong, HP Landmark Hai Phat... attract many customers' attention and transactions because the apartments are reasonably priced and have been completed. In the mid-high-end segment, some projects such as My Son Tower Apartment, Golden West, Mulbberry Lane, New Skyline also attract a large number of customers' attention and research when the projects have beautiful locations and good construction progress.

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The Eastern area of ​​Hanoi with typical projects such as Hoa Binh Green City, Time City, Helios Tower... attracts customers thanks to its location near the center, good overall area. Helios Tower Apartment Project started to officially launch products from November 29th, up to now, 150 apartments have been transacted. The main supply of apartments is concentrated in the West and Southwest of Hanoi. Apartments with suitable area, price, guaranteed construction progress, beautiful location... are expected and chosen by people to buy. Therefore, projects in this area when opened for sale are all successful and consumed well.

The most prominent is the Home City Trung Kinh project. The project was just launched in mid-November and early December and has received great attention from the market. In particular, when the project was still implementing the basement and level 0.0, it strongly attracted a large number of interested and inquiring customers. Home City apartments (177 Trung Kinh) were officially opened for sale on November 16 and in just 2 weeks of being officially launched on the market, more than 300 units were sold. In fact, the number of customers wishing to own a Home City apartment far exceeds the number of apartments launched each time, so many customers are still waiting for the next launches of Home City.

A newly launched project has been enthusiastically awaited by customers, we must mention the capacity of the investor Van Phu-Invest. As the investor of a series of large real estate projects such as: Van Phu Urban Area, Van Phu-Victoria Commercial Apartment Complex... which have been highly appreciated by customers for their scale, quality, construction progress as well as service system, the newly launched product already has a brand of quality and delivery progress. Since mid-2014, Van Phu-Invest has just handed over houses and issued red books to residents of the Van Phu-Victoria Commercial Apartment Complex, so customers have more confidence in the legality of projects invested by Van Phu-Invest. This is also a project that has attracted a large number of customers in recent times with an average price of only 18-19 million/m2, however, the apartments here are completed with high quality from apartment interior finishing, project landscape to service quality. Therefore, the market price has increased up to this point, but Van Phu-Victoria is always a priority product for customers who want to buy a house in Ha Dong District and neighboring areas.

Thus, real estate transactions in the last months of 2014 were more bustling, the real estate market in the fourth quarter before Lunar New Year is considered the time with the strongest transactions of the year. Most reputable trading floors are focusing their maximum capacity on sales during this time. In the context of solutions to stimulate demand and remove difficulties for the market being implemented more and more strongly, the trust and opportunities for customers in real estate are increasing, the attraction of the real estate market becomes more attractive in the eyes of investors and people with real housing needs.

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