What is the strangest tourist season ever?

The sweltering streets were suddenly drenched in a torrential downpour, yet Hanoi's streets are emptier than usual, as many people are traveling and fully enjoying the summer. Tourism is booming like a tennis ball bounced high after being hit on the court. Crowds of people line up at the airport, as dense as ants before a storm, to "get revenge" for months of confinement within four walls. We are witnessing one of the strangest tourist seasons ever.

According to statistics from the Vietnam National Administration of Tourism, domestic tourism in July reached 11 million visitors, 22 times more than the same period last year. International tourist arrivals also reached 320,000, nearly double the number in June. This is a very encouraging sign, not only for Vietnam but for the whole world.

Ms. Huynh Thi Mai Thy, director of Traveloka Vietnam (an online app for booking flights, hotels, and travel services), shared in the first episode of the Di-Dich Podcast, "Travel After the Pandemic," that: "According to Traveloka's data, by July 2022, we had surpassed the transaction volumes of 2019... People are ready to travel again."

Services must also gradually adapt to the "new normal," not only for society but also for the tourism industry itself. From small things like welcoming guests and remembering their habits to larger issues like tour arrangements, food preparation, and new forms of tourism, everything is being changed in a more proactive and meticulous manner.

Travel blogger Ngo Tran Hai An, also known as Quy Coc Tu, shared on the first episode of the Di-Dich Podcast: “Previously, I only did traditional travel, arriving at a place, resting, sightseeing, taking photos, and then going home. But recently, my groups of friends have been traveling in many forms such as meditation tourism, yoga, and wellness tourism. Many people travel alone but combine it with charitable activities.”

Tourism is gradually changing both in form and content. The pandemic has been a powerful catalyst, shattering the "old wine in new bottles" image that has existed for so many years in the service industry. So what about the strangest aspects of the tourism season that we haven't yet discovered? Watch episode 1 of the Di-Dịch Podcast, "Travel After the Pandemic," on Travellive's YouTube channel.

Additional information:

Travellive magazine is proud to partner with Traveloka, Southeast Asia's leading travel and lifestyle super app. With a vast network of partners worldwide, Traveloka currently offers a wide range of services including flight bookings, hotel rooms, and entertainment tickets, trusted by over 60 million travel enthusiasts. With its user-friendly interface, convenient features, and secure payment system, Traveloka is the all-in-one solution for modern travel lovers.

April