Exactly one century later, Paris recreated the Olympic miracle with a completely new look. Over two weeks of vibrant competition, the City of Lights delivered a unique sporting and cultural feast, where the Olympic spirit of "Games wide open" was fully embodied.
With over 15 million visitors, Paris became the center of the world. More than just a sporting event, Paris 2024 was a magnificent "symphony" of sport and culture, where top athletes competed and spectators immersed themselves in a vibrant, festive atmosphere. The image of a dazzling, energetic Paris spread globally, leaving an indelible impression on everyone.
Paris has recreated its Olympic feat with a completely new look.
Paris 2024 surpassed all expectations, transforming iconic landmarks into unique sporting arenas. Hosting beach volleyball matches at the Eiffel Tower or fencing and taekwondo competitions at the Grand Palais left an indelible mark. While not without its share of controversy, it's undeniable that Paris 2024, with its vibrant and energetic imagery, has become an unforgettable memory for millions of viewers.
A series of attractive promotions have been launched, ranging from discounted airfares and hotel bookings to special discovery tours.
The eurozone's second-largest economy is hoping the Olympics will help boost its sluggish growth. In an interview with La Tribune Dimanche, Tourism Minister Olivia Gregoire said that hotel occupancy in Olympic host cities has increased by 16% year-on-year. Visitors to museums in Paris and spending at the city's restaurants and bars have also risen by an average of 25%.
With the influence of the Olympic Games, Paris not only aims to attract tourists during the event but also to build a sustainable tourism image. The city has invested heavily in upgrading infrastructure, developing new tourism products, and promoting Paris's image globally. After the Olympics, visitors will have the opportunity to discover a modern, dynamic Paris, with unique cultural experiences and vibrant sporting activities.
With the glow of the 2024 Paris Olympics still lingering, France has quickly seized the opportunity to take its tourism industry to a new level.
British Airways is offering a Paris holiday package from August 20-22 for £197 per person, including airfare from Heathrow to Charles-de-Gaulle Airport and accommodation at the 4-star boutique Hotel Mademoiselle, near Gare du Nord and Gare de l'Est train stations.
Not only at Heathrow Airport, but other airports in the UK are also offering discounted airfares to Paris, around £100 for a round-trip ticket on the same day. Eurostar, the high-speed train company that usually has high fares in August, is selling round-trip tickets from London St Pancras International to Paris Nord for under £200.
Regarding the French economy, the Bank of France announced that the country's economy is on track to grow by at least 0.35% in the third quarter, thanks to a boost from Olympic-related activities.

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