Traveloka Epic Sale 2023 brings international travel closer to Vietnamese tourists
As one of Traveloka's most anticipated annual travel programs, Epic Sale 2023 returned and successfully helped Vietnamese customers enjoy traveling during the upcoming April 30 - May 1 holiday with a series of attractive promotions up to 50% on airline tickets, hotels and entertainment tickets. In particular, the campaign with attractive incentives, helping to relieve financial burdens, has helped Vietnamese users confidently choose international destinations.
The Traveloka Epic Sale 2023 campaign recorded a 2.3 times increase in app and website traffic during Flash Sale hours, attracting more than 371,000 viewers to watch Livestreams and reaching more than 32,000 downloads of the Traveloka app to devices. The number of customers booking for the April 30 holiday doubled compared to the previous week. Data from Traveloka Epic Sale 2023 also showed that the number of international bookings doubled compared to the previous month - a clear evidence that Vietnamese tourists have strongly responded to foreign travel.
Vietnamese tourists have responded strongly to foreign tours. (Illustration photo)
Among the international destinations listed in the program, Thailand has become the most popular destination for Vietnamese tourists because of its cheaper airfares and hotel rooms compared to the average price in Southeast Asian countries. The number of bookings to Thailand for tourism has increased 3 times compared to the previous month. In addition, other foreign destinations such as Korea, Malaysia, Singapore, Taiwan, etc. have also attracted the attention of Vietnamese tourists.
Traveloka Epic Sale 2023 fuels hope for Vietnam's tourism industry
Traveloka's EPIC Sale program not only benefits users but also supports partners to grow strongly. This year, the EPIC Sale program has recorded the participation of more than 1,000 hotel and airline partners and more than 70 tour and entertainment ticket service providers. Partners participating in the campaign recorded a 3-fold increase in the number of tourist bookings, while Traveloka's bookings increased 2-fold compared to the same period last month.
Impressive results from Traveloka Epic Sale 2023. (Photo: Traveloka)
Ms. Helen Nguyen, Sales Director of Premier Pearl Hotel & Spa Vung Tau, said: “Traveloka's Epic Sales program has greatly contributed to increasing the hotel's room capacity both on weekdays and weekends. The number of rooms booked increased dramatically, the number of searches for the hotel increased rapidly during the program, the hotel's image was spread to many customers and brought positive value to the hotel.”
Ms. Hoang Linh Duyen - Sales Director of Mikazuki Japanese Resorts & Spa Danang, shared after the program: “Traveloka's EPIC campaign has brought a "boost" to the domestic market during the low season. This EPIC campaign has become a breakthrough that helps Danang Mikazuki become more prominent and mentioned more in the market.”
At the same time, Ms. Tran Ngoc Bao An - Southern Commercial Director of Bamboo Airways also excitedly said: “During the implementation of the Epic Sale program, there has been an impressive growth in sales for Bamboo Airways products. This is thanks to Traveloka's efforts in directly approaching customers and the high efficiency of marketing activities, thereby helping Bamboo Airways promote its products and brand to customers. Directly approaching customers has always been considered one of Bamboo Airways' top priority strategies in its long-term cooperation with Traveloka.”
In the context of Vietnam's tourism industry recovering from the pandemic, promotional campaigns from Traveloka are an effective and suitable travel solution for consumers. This is also the motivation for Traveloka's partners to confidently invest and develop their products and services to better meet the needs of tourists. In the future, let's follow Traveloka and look forward to new activities to help Vietnam's tourism develop further.
