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Lush is a British cosmetics retailer, globally renowned for its eco-friendly, chemical-free organic products. On January 24th, the company launched a new soap in the shape of cute koalas called All the Wild Things. Lush announced that all non-tax proceeds from the sale of this soap will be used to help save wildlife and restore habitats in Australia through the Bush Animal Foundation.
Essentially, All the Wild Things is identical to Lush's Outback Mate soap, except it's shaped like adorable koalas – a symbol of Australia on the brink of extinction due to bushfires. This is considered a limited edition product, currently retailing for $6.50 globally. However, in the US, this soap will only be sold online, with only 10,000 bars available.
An introduction to the All the Wild Things soap on Lush's Instagram account.
According to Lush, both All the Wild Things and Outback Mate are made with three essential oils: peppermint, lemongrass, and most notably, eucalyptus oil (koalas absorb nutrients through eucalyptus leaves).
Tricia Stevens, Director of Charity Campaigns at Lush, stated in a press release, “As a business deeply concerned with animals, people, and the planet, it is the right thing to do to support and help rescue wildlife in Australia following the devastating bushfires.”
The product is sold directly on the company's website.
All the Wild Things soap can be ordered atThis.
