Decoding the craze for sweet, round croissants (cromboli)

29/02/2024

Cromboli, a round pastry that's a hybrid between a bomboloni and a croissant, is currently trending on social media. Each pastry is encased in a crispy, flaky crust and filled with a delicious cream filling, easily winning the hearts of sweet tooth enthusiasts.

What are Cromboloni, the round croissants?

Croissant, also known as the croissant, is a famous French pastry that has long been a favorite breakfast food for many. This special pastry impresses with its countless thin layers of dough rolled together with fragrant butter, becoming irresistibly delicious when baked, captivating anyone who tries it.

To give a twist to the traditional French croissant, the round croissant cromboloni was created. Retaining the crispy, flaky crust made with French artisanal butter, it's shaped and creatively designed to resemble a round Italian bombero.

Bánh sừng bò tròn cromboloni là biến tấu của món croissant truyền thống nước Pháp.

Cromboloni, the round croissant, is a variation of the traditional French croissant.

Each regional variation of the croissants gives them different names, but essentially, these round croissants remain very appealing. At first glance, the pastry is only about 3.8 cm thick, but it retains its crispness during baking due to its large surface area exposed to heat, even after being left out for hours. If the dough is rolled correctly, the pastry will not shrink, will be full and firm, feel light to the touch, and when cut, will still have its honeycomb structure inside.

With its unique and charming appearance, coupled with viral mukbang videos, the round croissant quickly became a trending sensation on TikTok. Numerous trend-following review videos were shared, garnering millions of views and comments, further spreading the appeal of this delicious treat to the online community.

Cromboloni hay New York rolls là chiếc bánh với lớp vỏ ngàn lớp croissant giòn rụm từ bơ thủ công Pháp nhưng được tạo hình và sáng tạo tựa như một chiếc bánh tròn donut bơm nhân bomboloni của nước Ý.

Cromboloni, or New York rolls, is a pastry with a crispy, flaky croissant crust made with artisanal French butter, but shaped and creatively designed to resemble a round donut filled with bomboloni from Italy.

Với hình thức xinh xắn độc đáo cùng những video mukbang triệu view, bánh croissant tròn nhanh chóng trở thành trào lưu “gây bão”.

With their unique and charming appearance, along with millions of views on mukbang videos, round croissants quickly became a viral trend.

Where can I buy round croissants (cromboli)?

SOKO Cake Bake & Brunch

Saigon's youth are quite lucky to be able to easily "catch the trend" of round croissants rolled in cromboli cream, because this pastry has been sold in Ho Chi Minh City since 2022. To add more appeal to this eye-catching dessert, SOKO Cake Bake & Brunch has given this pastry a special name: Rondo.

Tại SOKO, rondo là một loại bánh sừng bò hình tròn độc đáo với nhân bánh ngọt phủ ganache và các loại topping lên trên.

At SOKO, rondo is a unique, round croissant filled with a sweet pastry base topped with ganache and various toppings.

At SOKO, rondo is a unique round croissant filled with a sweet pastry topped with ganache and various toppings. Rondo is also available in variations with flavors popular with young people, such as Thai red milk tea, peach cream, salted egg, orange chocolate, egg coffee, and coconut pineapple…

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Especially during major holidays like Lunar New Year, Mid-Autumn Festival, Halloween, or Christmas, the shop invests in "breathing new life" into its cakes. Decorating them with symbols like scary spiders, Santa Claus, cute reindeer, the number 2024, or stylized dragon heads makes the products attractive to discerning diners who appreciate aesthetics.

Addresses: 24 Ho Tung Mau (District 1, Ho Chi Minh City) and 27A Nguyen Trung Truc (District 1, Ho Chi Minh City)

Rondo chủ đề tết 2024 có màu sắc tươi trẻ.

Rondo's 2024 Tet theme features vibrant colors.

Vérité Patisserie

Vérité Patisserie, a social media sensation, is an incredibly romantic French bakery, an ideal spot for tea and pastries that not many people know about, located right in the heart of District 1. In Saigon, Vérité Patisserie specializes in high-end pastries and bread.

One of the signature treats at Vérité Patisserie is the Plain Croissant. The original croissant has a rich, buttery, and crispy texture, perfectly blended with the flavors of butter and fresh cream. To achieve the perfect crispness, Vérité Patisserie uses Moulin, a type of flour imported from France.

Address: 84T/1 Tran Dinh Xu Street, Co Giang Ward, District 1, Ho Chi Minh City

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Vérité Patisserie nổi đình đám trên mạng xã hội là tiệm bánh Pháp cực kỳ lãng mạn

Vérité Patisserie, a social media sensation, is an incredibly romantic French bakery.

Sliced ​​Bakery

Having gone viral with millions of views on TikTok, young people in Hanoi are eagerly following the trend of hunting for the round cromboloni croissants at Sliced ​​Bakery. Many are even willing to queue for half an hour just to get their hands on a hot, freshly baked pastry overflowing with filling.

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Bánh croissant ngàn lớp tròn quả bơ là một trong những món signature tại tiệm bánh.

The round, layered avocado croissant is one of the signature items at the bakery.

The menu of round croissants at Cắt Lát is quite diverse, including strawberry cheese, avocado, tropical fruit, salted egg, chocolate, and tiramisu... In particular, the thousand-layer round avocado croissant is one of the shop's "signature" dishes, with a crispy crust dyed black from bamboo charcoal powder and a rich, creamy filling of fresh avocado, directly transported from the South to Hanoi.

Address: 151 Nguyen Luong Bang Street, Dong Da District, Hanoi

Petit Palais Hanoi

Petit Palais is one of the dessert shops in Hanoi with a fairly diverse menu, cleverly incorporating inspiration from Vietnamese cuisine into French pastries such as dragon fruit croissants, glutinous rice ball croissants, and salted coffee crombolinis.

"Salted Crombolini," inspired by the famous salted coffee originating from the dreamy ancient capital of Hue, is sure to be a unique yet familiar taste experience for every diner. The pastry features a fragrant, multi-layered crust made with handcrafted French butter, filled with a rich cream of Robusta coffee beans and a creamy, salty frosting. The outside is topped with a chocolate coffee ganache sauce, accented by a charming little cookie shaped like a coffee bean. This innovative twist on a croissant caters not only to sweet tooths but also to coffee lovers.

Address: O Cho Dua Ward, Dong Da District, Hanoi

“Cafe muối crombolini” lấy ý tưởng từ ly cafe muối trứ danh với xuất thân từ cố đô Huế mộng mơ.

"Crombolini salted coffee" takes its inspiration from the famous salted coffee originating from the dreamy ancient capital of Hue.

Phuong Mai - Source: Compilation
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