The tourism and hospitality industry is undergoing significant changes with the emergence of new trends such as sustainable tourism, smart technology and changes in the behavior of new generation customers. Travellive Media Group, in collaboration with The Brand Promise, organizes The Insider Forum - where experts will share experiences and discuss new development trends as well as analyze the behavior and portrait of new generation travelers. This is an opportunity for businesses in the tourism industry to update and adapt to the rapidly changing market, thereby improving competitiveness.
With the theme "Next-Gen Travel", the discussion will explore innovative trends in the tourism and hospitality industry, including:
- Advanced technology:The latest technological developments support customer experience and operational optimization.
- Sustainable development:The balance between business growth and environmental protection, building long-term values.
- New customer expectations:Changes in travel behavior and increasing demands from the modern generation of customers.
The conference is expected to have presentations from three prestigious experts in the tourism industry, namely: Mr. Richard Burrage - Founder & Operating Partner of Cimigo Research Agency with over 30 years of experience in market research with a presentation on the role of cultural heritage in sustainable tourism development; Mr. Seng Soon Chuah - Regional Development Director of Southeast Asia & Pacific Club Med with an analysis of the role of international hotel brands in enhancing destination image; Mr. Sam Korsmoe - Co-author of the book Vietnam's Asia Rising Star; Founder of Saigon Writers Club and Director of the Greater Yellowstone Adventure Series Race sharing about the future of Vietnam's tourism development and inspiring sustainable development.
At the same time, the event will have two discussion sessions, the first session will discuss "Marketing, destinations - opportunities and development" focusing on exploiting multi-dimensional perspectives to promote tourism, emphasizing the benefits of sustainable development as a long-term competitive advantage for businesses in the tourism sector.
The second session with “Next-Gen Travel” is expected to open up new perspectives and tourism development potential for tourism product businesses. Digital technology and initiatives on artificial intelligence and personalized experiences will create a difference for each tourism business and easily attract international tourists.
Expected main contents
Speeches:
Vietnam Uninterrupted
Mr. Richard Burrage, Author of the book Vietnam Uninterrupted, Founder & CEO of Cimigo Market Research Company, an expert with over 30 years of experience in market research. His speech will focus on how Vietnam preserves and promotes its cultural heritage values, turning them into strategic tools to contribute to promoting tourism. Thereby, he will emphasize the role of culture in contributing to tourism development.
The Importance of International Hotel Brands in Destination Marketing Strategy
Mr. Seng Soon Chuah, Director of Development, Southeast Asia & Pacific - Club Med will present the Club Med success story in Kota Kinabalu (Malaysia), focusing on how international hotel brands can enhance the image of destinations. He will analyze important factors such as seasonal strategies, attracting investors, and building unique tourism experiences. The presentation will provide references for tourism businesses to apply according to the local context to promote tourism in a more effective way.
Vietnam – Asia's Rising Star
Mr. Sam Korsmoe, Co-author of the book Vietnam - Asia Rising Star, Founder & Director of Saigon Writers Club will bring positive shares about the future of tourism development. The content will emphasize the role of creativity, sustainability and new generation tourism in development strategy. The presentation aims to inspire tourism businesses to implement long-term strategies, ensuring sustainable development.
Discussion sessions:
Marketing, destination - opportunities and development
Mr. Robert Rankin – CEO of Abercrombie & Kent Vietnam and guests:
- Dr. Nguyen Ngoc Huy – Climate change research expert
- Mr. Nguyen Chau A - Founder & CEO of Oxalis Adventure Travel Company
- Dr. Daisy Kanagasapapathy, Senior Associate Program Manager, Tourism and Hospitality Management, RMIT University Vietnam
- Mr. Samuel Walter - Founder & Head of Digital Heads on Pillows, Founder of Artemis Digital
- Mr. Michel Cassagnes - Managing Director of Vietnam, Laos and Cambodia Region of Archetype Group
With the theme "Marketing, Destination - Opportunities and Development", the event will focus on promoting tourism with factors such as sustainable development, environmental protection as competitive advantages, and the role of creativity in highlighting destinations such as Phong Nha - Ke Bang. Discussions will cover cultural and sports events as tools to attract international visitors, along with the role of digital technology in connecting tourists and destinations. In addition, architecture and infrastructure will also be emphasized in building the image of a modern, comfortable destination. The event is expected to provide long-term strategies to help tourism businesses develop sustainably.
Next-Gen Travel
- Mr. David Kaye - Brand & Marketing Director of Wink Hotels and guests:
- Mr. Jacobo Priegue – Co-founder of SODÅ – Hotel Management Platform
- Ms. Nguyen Phuong Anh – Director of Masteries Homes Partnership Group
- Ms. Nguyen Anh Thu – Co-founder & Research Director of Outbox Travel Research Company
- Mr. Fran Dieguez Perez - R&D Director of CIDH - International Hotel Management Association
- Ms. Natalya Wissink – Founder of Secret Experiences & Branch Manager of Travel Massive
With the theme "Next-Gen Travel", it is expected to open up new perspectives and tourism development potential for tourism product businesses. Discussions will focus on how technology, such as artificial intelligence and personalization of experiences, optimizes customer service, especially in hotel management. In addition, modern tourism space architecture and design trends will also be emphasized, with environmentally friendly solutions and imbued with local cultural identity. The goal is to provide ideas to help tourism businesses develop innovative and sustainable products, meeting the needs of the new generation of tourists.
Program information:
Time: Wednesday, December 18, 2024
The Insider Forum: 08:00-12:00
Honor Ceremony: 6:30 PM - 10:30 PM
- Location: Hotel Nikko Saigon (235 Nguyen Van Cu Street, Nguyen Cu Trinh Ward, District 1, Ho Chi Minh City)
To register for tickets to the HOTLIST 2024 event, please visit:https://quickom.net/event/hotlist-2024-2717
More information:
The Hotlist project is organized by Travellive Media Group with the goal of honoring quality brands in the tourism industry directly experienced by prestigious Travellive editors and introduced to the community.
Hotlist 2024 with many differences:
- Evaluated, nominated and honored by the Professional Advisory Board and Travellive.
- In addition to the traditional categories in the Hospitality field, Hotlist 2024 has an expanded list of fields: Tour, Destination, Travel Tech; and nominations for individuals who are active in the Hospitality and Tourism industry.
- Publish Hotlist 2024 in October 2024.
- The event “The Insiders Forum & Honor Ceremony” takes place on December 18, 2024 at Nikko Saigon Hotel.
The Insiders Forum event is organized by Travellive Media Group in collaboration with The Brand Promise - an in-depth forum to share the latest knowledge and trends in the industry.
With the sponsorship of Gold Sponsors Ford Vietnam and LG, and the cooperation of venue partner Hotel Nikko Saigon and cocktail experience partner Lady Trieu, Hotlist 2024 will bring exciting surprises.
