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Da Nang's tourism industry is focusing all its efforts on promoting its image, concentrating on introducing the city's key and unique tourism products to domestic and international tourists. Among these, MICE tourism (tourism combining conferences, seminars, and events) and wedding tourism are considered two leading sectors, guiding Da Nang's tourism industry to new heights.
In recent times, Indian tourists have been among the top 5 international tourist markets to Da Nang City, accounting for 5.3% of the total number of visitors. Indian tourists favor Da Nang due to its many cultural similarities, and are particularly fond of MICE (Meetings, Incentives, Conferences, and Exhibitions) and wedding tourism products. Specifically, from October 2024 to the present, there have been 75 flights between Da Nang and Ahmedabad and vice versa, carrying over 8,600 passengers.
The Indian billionaire couple held a three-day wedding at a resort in Ngu Hanh Son district, Da Nang city, at a cost of approximately $500,000.
Also in 2024, many images of a pink-themed wedding of an Indian bride and groom on the beaches of Da Nang were revealed, confirming that Vietnam is becoming a new and popular wedding tourism destination in the region.
According to representatives from Danang Marriott Resort & Spa, an estimated 250 guests from Hong Kong, the Philippines, India, the United States, and other countries attended the couple's wedding. Despite being held abroad, the wedding was steeped in Indian traditions and customs, featuring a series of grand wedding rituals.
For the Indian market, organizing large-scale wedding events requires meeting stringent requirements, from facilities to professional services.
The three-day festivities begin on the first night with a welcome night, followed by a vibrant Mehndi ceremony and an outdoor pool party on the next day. This is followed by Sangeet, an evening of music, dancing, and heartfelt performances by family and friends dedicated to the bride and groom...
Mr. Piotr Madej, General Manager of Danang Marriott Resort & Spa, said that guests had a special experience showcasing the traditional beauty of India against the backdrop of the resort's pristine green spaces and Non Nuoc Beach in Da Nang.
Wedding tourism is a key sector of Da Nang tourism.
Recognizing the potential of wedding tourism, this service is emerging as a "shining star" in Da Nang's tourism industry, and the Department of Tourism has seen the immense potential of this "precious gem." With the goal of transforming Da Nang into a wedding tourism "paradise" in Asia, the Department of Tourism will organize a series of well-planned, professional, and diverse promotional activities, aiming to build Da Nang into a newly emerging and beloved wedding tourism destination in the Asian region.
Novelty and reputation are also very important criteria for the bride and groom's families when deciding on a wedding venue.
Visitors will experience the best that Da Nang has to offer, from choosing a romantic beach wedding venue to enjoying professional and high-class wedding services.
The Da Nang Department of Tourism is coordinating with relevant parties to organize a program to introduce Da Nang tourism in Ahmedabad, India. It is known that India is a market receiving significant attention for Da Nang as a tourist destination; currently, for every two Indians traveling to Vietnam, one has visited Da Nang, demonstrating the strong appeal of Da Nang to the Indian market and its suitability to the needs and preferences of Indian tourists.
