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GEM - GLITTER EVERY MOMENT
The 2023 "Inspirational Industry" campaign aims to provide young people passionate about the industry with new knowledge, practical experiences, and opportunities to network and connect with people in the industry. This will lay the foundation for them to acquire the necessary skills to enter the industry.
The 2023 "Inspirational Industry" campaign, organized by Travelgroup UEH, has Travellive Magazine as one of its media sponsors.
With this theme, GEM - Glitter Every Moment, we aim to take you on a journey to understand the Event Industry and the process by which event organizers refine and nurture their creations, much like the artisans who work with gemstones – meticulous, careful, and cherishing at every stage to bring to the audience and attendees a successful event that shines brightly like a precious gem.
The program hopes to provide useful information and expertise about the "Industry" to young people passionate about tourism and hospitality.
This platform provides access to more practical knowledge and explores new, multi-faceted perspectives through posts in the Campaign Communication series. Additionally, you have the opportunity to learn and gain a wealth of information and knowledge about the fields of Travel, Restaurants & Hotels, and Events.
Furthermore, by participating in the program, you will have a favorable environment to develop yourself, fostering exploration and discovery of the unique aspects of the industry, and finding solutions suitable to current situations, as well as motivation for industry development. In particular, you will have the opportunity to converse, network directly, and learn from renowned and experienced speakers in the fields of Restaurant - Hotel, Events, and Travel.
Gala Night 2022 at UEH.
The 2023 "Inspirational Industry" campaign aims to convey useful information about the Events industry, as well as the values it creates in life. Through this, Travelgroup UEH hopes to help students better understand the industry and further motivate them on their path to pursuing this career.
More information about the 2023 Industry Inspiration Campaign:
1. STAGE 1: STONE (June 6 - June 11)
ContentConveying general knowledge through 3 posts on the Facebook platform: Diverse perspectives on the industry, Facts about the industry, and Perspectives on the industry from an event-based standpoint.
WorkStage 1 consists of 4 posts.
Target participants:
- Students from UEH and other universities in Ho Chi Minh City have an interest and passion for learning about the Hospitality, Events, and Tourism industries.
- Young people aged 16-25 who are interested in and passionate about the tourism service industry.
2. STAGE 2: JEWEL (June 13 - June 17)
Content: Specifically outlines common tasks in the Events Industry.
Work:
2.1. Activation Day - Set up booths at Lobby B1 and Nguyen Hue Book Street.
2.2.02 media posts
ParticipantsStudents at UEH University and young people (aged 16-25) in Ho Chi Minh City who are passionate about and interested in the Event Management industry.
3. STAGE 3: SOLITAIRE
Content:Summarize and create a conclusion for the entire campaign.
Work:
3.1. Closing Talkshow (June 22nd): Speakers share their experiences in the event industry.
3.2. Exhibition: Summarizing the journey of the "Industry" Inspiration Campaign 2023.
Target participants:To the students of UEH University
Visit and follow the Travelgroup UEH Fanpage for more detailed information.
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