VI
EN
What is a Travel Blogger?
Travel bloggers are people who love to travel, who want to go everywhere, explore new lands, places they've never been to, see new landscapes, meet new people, immerse themselves in the life of the places they visit, taste new foods, and broaden their knowledge through their trips. These experiences are then expressed through words and images to share with others.
A travel blogger is also considered a freelance writer and photographer; they maintain their own blog and try to earn income from the value of their articles.
So why do travel articles and photos generate income?
Ways to make money from traveling
Traveling and blogging are not actually paid activities; the income of travel bloggers truly comes from their popularity.
Raising funding from brands and organizations.
This could be the most lucrative way for travel bloggers to make money. Brands such as airlines, hotels, resorts, tours, and travel companies are willing to spend a lot of money on marketing and promotional campaigns to increase brand influence and attract more customers.
However, to be able to collaborate with major brands, you must be a travel blogger with strong appeal and high influence within the community. Most brands and organizations will seek out travel bloggers with tens or hundreds of thousands of followers. Newly emerging travel bloggers with a modest number of followers will find it difficult to get approached by brands.
Regarding this collaboration, the travel bloggers' role typically involves writing posts on social media channels like Facebook or Instagram, including images or mentions of the sponsoring brand.
Earn money from Google AdSense and YouTube views.
Google AdSense is a free service that allows you to monetize your YouTube channel.
Essentially, whenever one of your viewers clicks on an ad on your YouTube channel or on one of your videos, you'll get paid a specific amount of money.
Although a single click on a YouTube video might only bring in a few cents, those cents will quickly add up as you have more viewers engaging with the ads on your YouTube channel.
The more people who visit your YouTube channel and watch your videos, the more people will see those ads and potentially become interested in the products or services of those companies.
Make money by partnering with e-commerce websites.
Currently, the most stable source of income for travel bloggers is from partnerships with intermediary websites and e-commerce platforms such as Shopee, Lazada, and Tiki... through the CPA (Cost Per Acquisition) model. This means bloggers receive a commission when customers make a purchase or perform a specific action.
Bloggers will include links to the products they review in the description of their YouTube videos or directly in their Facebook and Instagram posts. If users click and make a purchase, they will be paid. The more people who click on the link, the more money the travel bloggers earn.
Besides sponsorships from brands, this is also a significant source of income. In the US, out of every 10 influencers such as beauty bloggers or travel bloggers, 4 have a primary source of income.
In general, turning your passion for travel into a source of income requires a lot of effort. Currently, there are many famous travel bloggers; to become as popular as them, you need to create your own unique identity. Your posts need to attract readers, whether through your writing style or the quality of your images. So, if you're confident, why not try living your passion and becoming a travel blogger!
