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Recently, Chinese vlogger Li Ziqi made a surprising comeback after three years of silence. Two short videos on her Douyin, YouTube, and Weibo attracted over 120 million views and millions of shares within hours.
Despite her long absence, many people on Weibo expressed their longing for Li Ziqi and affirmed that no one could replace her. On her personal page, Li Ziqi posted two videos with different content. One video shows her building a bamboo house to display the clothes she made herself, using fabric, sewing, and embroidery. These are the same products Li Ziqi had showcased in previous videos.
Li Ziqi officially returns to the digital content creation scene, her newly released video has already garnered millions of views.
Li Ziqi's video productions still maintain a peaceful and dreamy atmosphere, transporting viewers back to nature and ancient times where people handcrafted all their daily necessities.
She decided to name her work "Ziqi Donglai"—a highly symbolic choice. The idiom literally means "good fortune arrives," but also includes a homophone of her name, Ziqi, and can be read as "Ziqi comes from the East."
Immediately, the keyword "Li Ziqi's new video" topped the Weibo hot search list with tens of millions of views and discussions.
In an interview with CCTV, Li Ziqi said she decided to continue posting videos a month ago because she wanted to keep her fans updated on her life over the past three years and her future plans.
She took a long break from social media to travel across the country, delving deeper into traditional cultural forms. She visited over 100 artisans in 20 different provinces of China. Li Ziqi said she plans to continue promoting traditional Chinese culture through a series of videos made with various artisans.
According to Sina, Li Ziqi's influence in the digital content arena is extremely strong.
Since 2016, Li Ziqi has been creating content on Chinese social media. She makes videos that spread traditional cultural values, promote a healthy lifestyle, encourage closeness to nature, and reduce plastic waste. Her videos have a peaceful and serene atmosphere, with neatly arranged settings and spaces filled with the sounds of flowing water, birdsong, and flowers.
During Zi Qi's collaboration with Weinian Company to promote her vlogger videos, the two became embroiled in a dispute over rights and benefits, leading Zi Qi to stop releasing videos, much to the disappointment of her fans.
