Designer Do Manh Cuong will organize a Spring - Summer show, introducing the new collection of the SIXDO brand. The event marks the return of live shows, after a temporary suspension due to the impact of the Covid-19 epidemic. Continuing to promote his strength in organizing large-scale, grand shows, this time he promises to bring new experiences to guests and the fashion-loving public.
First fashion show at Amanoi
This show of the SIXDO brand was held in the Amanoi Ninh Thuan campus (Ninh Hai district, Ninh Thuan province) - a name that is no longer strange to resort tourism enthusiasts. This is the first 6-star resort in Vietnam, with expensive room prices, including accommodation areas with prices ranging from 100 million to more than 200 million VND/night.
Amanoi is famous for its room rates up to 100 - 200 million VND/night.
Amanoi Ninh Thuan is located in Nui Chua National Park, surrounded by Vinh Hy Bay, one of the most beautiful bays in Vietnam. From here, you can see the majestic green forest, stretching to the long, curved, blue beaches, as far as the eye can see. The resort is 53,000 hectares wide, surrounded by 32 km of coastline, mountains and thousands of rare forest and ocean creatures.
Amanoi Ninh Thuan was designed by Belgian architect Jean Michel Gathy - the name behind many world-famous projects such as: Park Hyatt, St. Regis, Cheval Blanc, Armani, Mandarin Oriental, GHM, Banyan Tree, Sangri-La, One&Only Reetgu Rah in Maldives...
A corner of Amanoi's campus
This is the first time a fashion show has been held on the premises of this expensive 6-star resort. Previously, when mentioning Do Manh Cuong's shows, the magnificent, elaborately invested stage has always been one of the typical highlights. This time, the crew continued to promote and take advantage of the beautiful natural materials and the modern, minimalist, luxurious architecture of Amanoi Ninh Thuan to create a unique stage.
Sharing about the choice of this performance location, businessman Pham Huy Can (CEO SIXDO) said: “We have had the opportunity to experience tourism here many times. Every time we come back, we feel peaceful, like living in our own home, true to the name Amanoi (peaceful place). Fashion must first be beautiful, and this place completely satisfies this. Besides admiring the beauty, the quality of service will certainly also help guests have a wonderful experience. Currently, the whole country is in the process of rebuilding tourism. We hope that this collaboration will be a resonance of beauty, so that beauty can fly further, helping the image of Amanoi Ninh Thuan and SIXDO become more known and accepted. That is also when tourism and fashion will develop together, in a new and hopeful life.”
CEO SIXDO - Pham Huy Can
The show with the fewest guests by designer Do Manh Cuong
It is known that CEO Huy Can had negotiated and worked with the owner to close Amanoi Ninh Thuan during the preparation and performance of the show. This was extremely difficult, but fortunately both sides found common ground. Previously, live shows by designer Do Manh Cuong always attracted hundreds to thousands of guests, even when held in locations far from Ho Chi Minh City or even in the US and Australia.
However, this is the first show with the lowest number of guests ever: 100 people. To ensure that guests are served to the right standards, the number of people is limited. Guests are stars, top beauties and VIP customers of Do Manh Cuong. Guests will stay here for 2 nights and 3 days. After the show at 4pm, guests will continue to attend a luxurious party held on the premises of Amanoi Ninh Thuan.
Designer Do Manh Cuong shared: “In addition to the organization, choosing guests is also a big pressure for us. Because we understand that with the current development of SIXDO, as well as the solid reputation that Do Manh Cuong has, all come from the choices of everyone, whether little or much. However, to ensure the right standards, we only limit the number of guests allowed. I always hope to soon have a show that can gather more people, in the nearest future possible.”
Designer Do Manh Cuong
He also shared that this collection was launched to suit the summer atmosphere, but he did not want to reveal the idea to keep it a surprise until the last minute. It is known that there will be 60 models performing in the show in June this year.
“Every show held far from Ho Chi Minh City has a lot of pressure, especially in coordinating, transporting equipment, personnel, and especially production costs. But the amount spent is completely worth it to go hand in hand with the brand's position and quality. Certainly, after a long period of "rest" due to Covid-19, we are back with a grand, vibrant performance, true to our position in the Vietnamese fashion market. Certainly, this is also one of the foundations for SIXDO to step more strongly in the international market,” said businessman Huy Can.
Video clip recreating the fashion brand of designer Do Manh Cuong
