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Held from July 25th to August 29th, 2020 on the social media platforms TikTok and Facebook for all Vietnamese citizens, the “Yoona Dance Cover Challenge” competition organized by the Korea Tourism Organization (KTO) attracted hundreds of entries.
With total prize money exceeding 80 million VND, including three Grand Prizes of Samsung Galaxy S20 phones and many other attractive gifts, along with the appearance of singer Yoona and a fun dance performance, the contest attracted over 700 entries from across the country, totaling over 12.5 million views. Many entries garnered over half a million views, an incredibly impressive number after only 3 weeks of launching.
Singer and actress Yoona - the "main character" of the competition.
The participants include not only young people who love Korea and Hallyu culture, but also many children and parents. The submitted videos are also well-produced with fun and creative effects, incorporating elaborate dance moves, making them incredibly engaging. In the remaining two weeks of the competition, KTO expects to receive hundreds more entries, bringing the total number of participants to over 1,000.
Dancer Quang Đăng participates in the competition.
An outstanding entry has been submitted.
The “Yoona Dance Cover Challenge” competition contributed to boosting online promotion activities with the new slogan “Imagine your Korea Now, Visit Later” by the Korea Tourism Organization (KTO) amidst the near-freezing of global tourism due to the Covid-19 pandemic. Alongside this, the message “Cheer up the world, Meet you later” was also conveyed through various KTO activities, such as the promotional video series “Experience the Rhythm of Korean Life,” featuring a unique combination of modern music, traditional Korean Pansori singing, composed by Lee Nalchi, and the incredibly fun dance moves from the highly popular Ambigous Dance Company.
The video series was filmed in three popular tourist cities in South Korea: Seoul, Busan, and Jeonju, with the hope that even though tourists are limiting their outings during this time, they can still find joy and laughter while watching the videos and exploring famous tourist destinations on screen.
