VI
EN
Hanoi in autumn often evokes images of streets covered in golden leaves, clear blue skies, and pleasant weather. This autumn, an even more noteworthy event will take place at AEON Mall Long Bien – the ASR (Ascott Star Rewards Festival), organized for the first time in Vietnam by The Ascott Limited, promising a series of exciting entertainment activities and unique souvenirs.
The two-day ASR Festival at AEON Mall Long Bien was not only a significant milestone in Ascott's 40-year journey, but also a token of gratitude to customers who have always supported and accompanied the brand. At the same time, it was an opportunity for Ascott to introduce its global campaign "Ascott Unlimited – Discover Unlimited with Ascott" to the Vietnamese public.
The event kicked off with the announcement of a strategic partnership between Ascott and Chelsea Football Club. Ascott will become the official Global Accommodation Partner of Chelsea, one of the most renowned football clubs in the English Premier League. This collaboration signals Ascott's growing influence in the international market.
Immediately following the announcement ceremony, festival attendees will have the opportunity to participate in interactive games, most notably an interactive football game. Players will have the chance to receive unique souvenirs from Ascott – a fun highlight for those passionate about football and sports.
Ascott and Chelsea Football Club are the official Global Accommodation Partner.
Beyond football, the ASR Festival also offers a range of other engaging activities: a series of creative workshops, including terrarium making workshops, coffee workshops, and ceramic plate painting workshops. These activities are not only entertaining but also give participants the opportunity to express their creativity and create beautiful keepsakes to cherish as mementos.
"Golden Hour" - a special activity within the framework of ASR - will take place with the "Lucky Wheel" program. Participants will have the opportunity to try their luck and win valuable prizes, including vouchers for stays at Ascott properties in Vietnam.
Musical performances and diverse interactive games throughout the two days will make the festival atmosphere even more vibrant. In addition, seminars connecting the tourism industry and a wide variety of food stalls ensure a complete experience for all attendees.
In addition to Ascott's renowned accommodation brands such as Somerset, Citadines, Oakwood, and The Unlimited Collection gathering at the ASR Festival, Ascott is also introducing its Ascott Star Rewards (ASR) loyalty program, with membership tiers ranging from Classic, Silver, Gold to Platinum. Each membership tier comes with unique benefits, including reward points, free room upgrades, airport transfers, early check-in, and late check-out.
Ascott offers a wide range of accommodation products and services.
Specifically, from September 28th to 30th, 2024, the “ASR Festival Flash Sale – Buy 2, Pay for 1” promotion will be launched, offering customers the opportunity to purchase high-quality accommodations at incredibly优惠 prices. This is an unmissable opportunity for travel enthusiasts and those wishing to experience Ascott's premium accommodation services.
The ASR Festival 2024 is not only a celebration of The Ascott Limited's 40th anniversary but also an opportunity for customers to discover premium hospitality brands and enjoy exciting entertainment and promotions. With a wide range of activities, the ASR Festival promises to deliver a fun and memorable experience for all attendees.
