Meliá Group's fourth beach resort in Vietnam
In its expansion strategy in Vietnam, Spanish hotel group Meliá Hotels International has chosen Quy Nhon - a large coastal city in the South Central Coast region, and also the capital of Binh Dinh province.
The Meliá Quy Nhon Beach Resort project is 12 hectares wide, surrounded by green mountains and white sand beaches. The resort will have 140 rooms and 93 villas ranging from 1 to 3 bedrooms, with infinity pools and panoramic sea views. There will also be an all-day dining restaurant, a beach restaurant, a sea-view swimming pool with a bar, a spa, a children's play area, a large banquet hall for weddings and events, etc.
Meliá Quy Nhon Beach Resort project is a cooperation between Meliá Group and Paradise Joint Stock Company - a large company that has been operating for many years in many fields and currently has many large projects in Binh Dinh.
Located in Ghenh Rang ward (Quy Nhon, Binh Dinh), the resort is about 3 km southeast of Quy Nhon city center. Ghenh Rang is famous for its scenic spots such as: Hoang Hau beach (formerly the favorite private beach of Queen Nam Phuong), Tien Sa beach, Ghenh Rang church, or the memorial site of poet Han Mac Tu.
The region also boasts an abundance of fresh seafood. “We want to enhance the local seafood offering by injecting a Spanish touch into it,” said Ignacio Martin, Managing Director of Southeast Asia for Meliá Hotels International. “Guests will have plenty of opportunities to sample Spanish cuisine with signature tapas, wines, cocktails and mocktails.”
First present in Vietnam when opening Meliá Hanoi more than 20 years ago, now with the new project in Quy Nhon, Meliá will become the second largest hotel group in Vietnam in terms of number of rooms.
It is known that in Quy Nhon, Meliá plans to form a resort based on the heritage and style of Spanish resort tourism, similar to the famous destination on the Mediterranean island of Palma de Mallorca that the Group formed in 1956.
Meliá has also been known in recent years for its strategies towards sustainable and environmentally friendly development. Regarding the Meliá Quy Nhon Beach Resort project, Mr. Ignacio Martin said the Group also has a similar orientation.
“We care about the physical and mental health of our guests in every aspect, from the smallest details such as placing healthy and organic food and drinks in the mini bar in the room, to larger issues such as regularly organizing yoga and meditation classes for guests. We care not only about the health of our guests, but also about the health of the planet we live on. Reusing, avoiding single-use items or plastic bottles, etc., are things we always focus on,” Mr. Martin shared.
Meliá Hotels International has been named the most sustainable hotel brand in Europe and Spain for the past three consecutive years, according to S&P Global's Corporate Sustainability Assessment.
Quy Nhon - Binh Dinh will be the next "hot" spot of Vietnam tourism?
In 2021, while many cities faced difficulties due to the pandemic, Binh Dinh province surprised with its development figures. Specifically,15/19 main targets of the province reached and exceeded the plan; gross local product increased by 4.11%, higher than the growth rate in the same period in 2020 (3.45%) and the national average (2.58%); budget revenue reached 14,553 billion VND, exceeding the annual estimate by 37.8% and increasing by 13.5% over the same period.(data from Tuoi Tre Newspaper).
Thanks to this development, Binh Dinh focuses on promoting investment in transportation, irrigation, infrastructure; coastal road construction projects, routes connecting Quy Nhon center with other localities... are being accelerated by the province in the period 2021-2025. In particular, the province's Phu Cat airport has now completed construction, repair and upgrading, meeting infrastructure conditions to serve international visitors. In a meeting last February, President Nguyen Xuan Phuc expressed his approval for the proposal to upgrade Phu Cat airport into an international airport of Binh Dinh province.
New National Highway 19, connecting from National Highway 1 to Quy Nhon City center. Photo: Nguyen Dung
Thi Nai Bridge (Quy Nhon), nearly 7 km long, is currently the longest sea-crossing bridge in Vietnam. Photo: Internet
Thus, based on the advantages of available natural landscapes, along with increasingly developed infrastructure, attracting large real estate and resort investment projects, it can be seen that Quy Nhon - Binh Dinh will soon become the next "hot spot" of tourism in Vietnam, after Phan Thiet, Ho Tram, Da Nang,...
“Quy Nhon is one of the most attractive new destinations in Vietnam. Still quite wild with diverse natural landscapes - from rich tropical forests, green mangrove forests to pristine beaches, this area has recently attracted more international tourists” - Mr. Ignacio Martin commented.
More information
Meliá Hotels & Resorts is the most famous international brand within the Meliá Hotels International group; with more than 100 hotels and resorts in key destinations in Europe, Asia, Africa and the Americas.
Meliá Quy Nhon Beach Resort will be the Group's fourth beach resort under the Meliá Hotels & Resorts brand in Vietnam, following resorts in Da Nang, Ho Tram and Nha Trang; expected to open in 2025. This is the result of cooperation between Meliá and Paradise Joint Stock Company - a large company operating for many years in many fields and currently has many large projects in Binh Dinh.
Paradise Joint Stock Company was founded by Mr. Pham Van Thanh, who owns many real estate projects and investments in the Central - Southern region. Along with owning many projects in the Central coastal provinces, Paradise's new strategy will strongly develop a chain of resort real estate projects in the next 5 years.
