Turkish Airlines
Three years ago, upon introducing its new premium uniform for its flight crew during its 85th anniversary celebration, Turkish Airlines was hailed by prestigious magazines as having the most fashionable uniforms in aviation history.
This uniform, designed by haute couture fashion designer Ettore Bilotta, draws inspiration from classic elements of Turkish architecture and culture. Ettore shared that his initial inspiration for Turkish Airlines was Istanbul, its history, and the traditional calligraphy and mother-of-pearl inlays that have been transformed into contrasting motifs in the uniform. The red and gray colors symbolize the integration, dynamic development, and vibrant energy of Turkey.
The pattern on the silk scarf worn around the neck symbolizes the Turkish flag.
The costume designs are inspired by a variety of cultural elements.
The modern and classic city of Istanbul served as the initial inspiration for the design collection.
The uniform is a blend of traditional and modern elements, of Eastern and Western styles.
Hainan Airlines (China)
Hainan Airlines of China is one of the airlines with the most memorable flight attendant uniforms. The designer of these uniforms for the flight crew is Laurence Xu, one of the most famous haute couture designers in China.
The uniforms for female flight attendants are inspired by the cheongsam, a famous traditional Chinese dress, combined with a stylish blazer. In addition to this uniform, female flight attendants also have a cape-style coat for the colder months. The uniform for male flight attendants includes a suit and a smart grey trench coat.
Laurence Xu shared that the outfit blends Chinese culture with Western influences. This uniform design was also showcased at Paris Haute Couture Fashion Week Fall 2017.
The outfit is a blend of Chinese culture and Western influences.


This long coat is part of the Haute Couture collection that designer Laurence Xu showcased at Paris Haute Couture Fashion Week Fall 2017 - Photo: Internet
The modernized vest and cheongsam are part of the Haute Couture collection that designer Laurence Xu showcased at Paris Haute Couture Fashion Week Fall 2017 - Photo: Internet


Italia (Italy)
The Alitalia airline flight attendant uniform is a collection by designer Alberta Ferretti, created exclusively for the airline, with the idea of bringing the creativity, elegance, and friendliness of Italy to the world. The uniform includes a stand-collar jacket for women and a vest for men, a silk scarf tied diagonally, a classic tie, gloves, a hat, colored socks, and a tote bag, all made of cotton and completely waterproof. The colors and accessories of this design are distinctly Italian, a blend of classic style and dynamic, modern fashion.
It's safe to say that Alitalia's flight crew, when wearing this uniform, would be hard to mistake for that of any other airline.

The uniform design was inspired by the Italian flag and distinctive designs of Italian culture.


SKYUP AIRLINES (ukraine)
Recently, the Ukrainian airline SkyUp Airlines has become...A pioneering airline in innovation."Fashion" in the aviation industry has emerged with the launch of a dynamic, stylish uniform featuring baggy pants and sneakers. This outfit, named SkyUp Champions, includes a blazer, trousers, and white sneakers. The soft orange color symbolizes the sunset, and the blue of the silk scarf is likened to the color of the sky at sunrise.




According to Marianna Grigorash, the airline's Head of Marketing, the uniform embodies the idea of flight attendants being dynamic but no longer as rigid as before. It is designed for those who are proactive, individualistic, vibrant, stylish, quick-witted, always accepting challenges, and able to find solutions in any situation.

VI
EN


























