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On April 14th, Ford Vietnam launched its mobile test drive and maintenance program – Ford Roadshow 2017 – at Long Bien Ford dealership in Hanoi, chaired by the General Director of Ford Vietnam, Mr. Pham Van Dung. The program will be held from April 15th, 2017 to May 28th, 2017, in 29 provinces and cities nationwide, bringing genuine products and services closer to Vietnamese consumers.
Especially for customers in provinces and cities without authorized Ford dealerships, participants will have the opportunity to experience the full range of Ford products in Vietnam, learn in detail about the advanced features of Ford vehicles, and explore promotional sales programs from authorized dealerships.
With the goal of enhancing customer convenience and satisfaction, Ford has invested heavily in technical and service consulting services at the event, including a dedicated waiting area for customers. The mobile service bay is designed with a larger space, equipped with a lift and full maintenance equipment, allowing Ford's highly skilled technicians to perform diagnostic and maintenance work for customers who have scheduled appointments in advance.
Speaking at the opening ceremony, Mr. Pham Van Dung, General Director of Ford Vietnam, shared, “Besides producing product lines equipped with superior and intelligent features, Ford Vietnam promises to bring the best service experiences to Vietnamese customers. Through the Ford Roadshow 2017 mobile test drive and maintenance program, Ford Vietnam hopes that these real-world experiences will be the best evidence of the company's efforts to get closer to a wider range of consumers in Vietnam.”
Alongside the roadshow, the 2017 Ford Test Drive and Mobile Maintenance program also dedicated time to sharing safe and fuel-efficient driving skills with customers, through presentations from experts from the "Driving Skills for Life" (DSFL) program.
The program will take place in a phased manner across provinces and cities in both the North and South. Specifically:
Northern Region:
Route 1 (April 14-16): Hanoi – Quang Ninh – Hai Duong – Hanoi
Route 2 (April 20-23): Hanoi – Yen Bai – Lao Cai – Vinh Yen – Hanoi
Route 3 (May 4-7): Hanoi – Thai Nguyen – Bac Ninh – Bac Giang – Hanoi
Route 4 (May 12-14): Hanoi – Son La – Hanoi
Route 5 (May 19-21): Hanoi – Thanh Hoa – Ninh Binh – Hanoi
Route 6 (May 26-28): Quang Binh - Hue
Route 7 (June 2-4): Binh Dinh - Gia Lai
Southern Region:
Route 1 (April 14-16): Ho Chi Minh City – Dong Nai – Binh Phuoc – Ho Chi Minh City
Route 2 (April 20-23): Ho Chi Minh City – Phan Rang – Phan Thiet – Vung Tau – Ho Chi Minh City
Route 3 (May 3-7): Ho Chi Minh City – Ben Tre – Tra Vinh – Tien Giang – Ho Chi Minh City
Route 4 (May 12-15): Ho Chi Minh City – Kien Giang – Cao Lanh – Ho Chi Minh City
Route 5 (May 19-21): Ho Chi Minh City – Tay Ninh – Nha Be – Ho Chi Minh City
Route 6 (May 26-28): Gia Nghia – Bao Loc
Customers can register for a test drive directly now via the Ford Vietnam website: www.ford.com.vn/test-drive; or contact their nearest Ford dealer.
