Ford Vietnam showcased its advanced product lines at the Vietnam Motor Show 2017.

“Continuous innovation is one of the core focuses of our business development. Ford is pioneering the application of the most advanced technologies to products that are Quality, Green, Safe, and Smart. All Ford products displayed at today’s exhibition are designed with a strong focus on satisfying consumers’ needs for connectivity and convenience. Ford maintains its dynamic and energetic spirit and continues to deliver increasingly better experiences for customers,” shared Mr. Pham Van Dung, General Director of Ford Vietnam.

Ford's showroom attracts a large number of visitors.

Over a hundred years ago, the founder of Ford Motor Company, Henry Ford, put the world on four wheels, and he always aspired to bring a better life to everyone. Now, at Ford, we are continuing this vision and aspiration by bringing the most advanced technologies to our most popular vehicles for all our customers.

Ford is conducting a series of tests on connected and autonomous technologies to help drivers navigate smarter in their daily lives. By studying driving behavior and habits, along with driver-assistance technologies, Ford has been introducing various smart technology packages into each vehicle line to best meet customer needs, creating connectivity, convenience, and more enjoyable driving experiences.

Equipped with the SYNC voice control system, automatic headlights, automatic wipers, EPAS electric power steering system, etc., the Fiesta and EcoSport become versatile and smart small cars at very reasonable prices.

Ford brought its entire current product line with outstanding features to the Vietnam Motor Show 2017.

The Ford Focus – a mid-size passenger car – is equipped with technologies typically found only in higher segments, such as automatic parallel and perpendicular parking assist, active braking assist in the city, etc., making driving the Focus increasingly convenient and intelligent. All top-of-the-line versions of Ford's small cars come with up to 7 airbags for enhanced safety.

The Ford Ranger pickup truck, always at the forefront – representing the strong "Built Ford Tough" spirit – consistently satisfies businesses and companies with its heavy load capacity, powerful performance, and ability to conquer challenging terrain, helping to get the job done anywhere.

The Ford Everest and Ford Explorer, mid-size and luxury SUVs, are equipped with the most comprehensive and advanced technology packages in their segment, setting new standards: Remote Start, Smart Auto-Open Tailgate, Cruise Control, SYNC 3 with GPS, Cornering Control, Lane Departure Alert, Blind Spot Alert, and Cross-Traffic Alert…

In particular, Ford's EcoBoost engine technology, which has won Engine of the Year for six consecutive years, has been recognized for its performance, sophistication, and technological advancements. EcoBoost is truly a game-changer in the market, creating competition in fuel efficiency without sacrificing performance thanks to its direct fuel injection, turbocharger, and variable valve timing. Ford currently offers a family of EcoBoost engines in three versions: 1.0L in the Fiesta; 1.5L in the Focus; and 2.3L in the Explorer.

Prioritizing the widespread adoption of advanced technology across its popular vehicle lines, Ford is leading the way with its brand commitment to Quality, Green, Safety, and Intelligence. Ford is attracting more and more customers and set a sales record in the second quarter with 7,423 vehicles sold. Ford achieved a 5% growth in the first half of 2017 with a 10.7% market share and 14,349 vehicles sold. Ford is among the top two automotive brands in Vietnam in terms of sales performance and growth rate.

Ford Vietnam is committed to maintaining long-term production and investment in Vietnam, continuing its growth momentum and making positive contributions to the community with a vision for a better future. Along with expanding its nationwide network, Ford is also committed to maintaining production of its high-value vehicle lines at its Hai Duong plant, such as the EcoSport, Focus, Fiesta, and Transit commercial vehicle. This commitment also includes investments in human resource development, training programs, and future global product activities.

The Thanh