Although the number of international tourists to Korea in the first four months of this year has recovered to 90% compared to the same period in 2019, however, individual tourists account for the majority, so tourism revenue is still recovering slowly. Realizing that tourism culture has changed with the increase of individual tourists rather than group tours focusing on cultural experiences rather than shopping, the Korean government has created a comprehensive plan to provide facilities for foreign tourists.
The K-pop Visa Program is a cultural intern visa program for foreigners who want to learn about K-pop choreography or receive training at Korean entertainment companies.
The Korean cultural wave Hallyu is causing a global fever,
In addition, South Korea will also introduce tourism programs that combine major K-pop events in the second half of this year. The Korean government also plans to expand cultural experience programs that appeal to young tourists, including on-site photo printing or personal color analysis.
Many young people want to go to Korea because they love the country's Kpop culture.
The benefits of a K-pop visa holder include studying at prestigious Korean art training academies, participating in K-pop performances and cultural events, and experiencing Korean culture in the most authentic way. The K-pop Visa program is expected to contribute to attracting international tourists to Korea, especially young K-pop fans. At the same time, this is also an opportunity to promote Korean culture to the world more effectively.
To facilitate international tourists, Korea will expand the scope of K-ETA (Electronic Travel Authorization) registration for group tourists and simplify the registration procedure. From July this year, Korea will also pilot the issuance of Korean cultural training visas for foreigners who want to learn K-pop dance or Korean music.
In addition, Korea has expanded the service of transporting luggage from KTX high-speed train stations to hotels at 16 KTX stations and selling transportation cards for tourists on flights entering Korea. This type of card is valid for 1 to 5 days in major cities of Korea.
Previously, on June 17, the Korean Government held a meeting of Ministers related to the economic sector, announcing a plan to promote international tourists to Korea.
With this policy, the Korean Government aims to attract 30 million international tourists to the country and achieve tourism revenue of 30 billion USD from now until March 2025.
Efforts to promote tourism are helping South Korea gradually assert its position as an attractive destination for international tourists, especially K-pop lovers. New tourism programs and policies to facilitate tourists promise to attract a large number of tourists to South Korea in the coming time, contributing to promoting the country's economy and culture.
