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MoMoTravel ranks 8th in the top 10 most considered travel brands by Vietnamese consumers; and also holds the 3rd position in the top 5 travel brands with the most significant improvement, trailing only Vietnam Airlines and Bamboo Airways.
MoMoTravel's inclusion in this ranking not only demonstrates the rapid growth of super apps in Vietnam, but also reflects a shift in Vietnamese people's habits when booking flights, trains, buses, and other travel products.
Specifically in the online travel platform category, MoMoTravel is the only Vietnamese brand to stand alongside international names like Traveloka, Agoda, Booking.com…
The report also stated that, as of May 2023, MoMoTravel had rapidly climbed 3 positions to enter the top 10 most considered travel brands by Vietnamese consumers. This result also placed MoMo in the top 5 travel brands with the most significant improvement (an increase of 1.7 points) compared to May 2022.
Users simply need to open MoMoTravel on MoMo to experience features such as searching and comparing flight and hotel prices.
This is the first year Decision Lab has published its 2023 Travel Brand Rankings. The rankings were compiled between May 24, 2022, and May 23, 2023, compared to the same period the previous year. Brands are ranked based on the "positive consideration" index. This index asks survey participants: "Next time you buy travel products or airline tickets, which brand will you consider?"
After three years since its official launch (December 2020), MoMoTravel has become popular and familiar to Vietnamese people, especially those who love traveling or frequently travel between provinces. Users simply need to open MoMoTravel on MoMo to experience everything from searching and comparing ticket prices, hotel rates, and departure times; booking flights, bus tickets, and train tickets; renting self-drive cars and hotels; to managing their entire trip quickly and conveniently.
