The opening ceremony was attended by government leaders, heads of departments and agencies, local press agencies, leaders of Saigontourist Corporation, the Board of Directors of Saigontourist Travel Service Company, businesses, and a large number of people from Ben Tre.
This is the sixth branch of Saigontourist Travel in the Mekong Delta region, in addition to the five existing branches: Saigontourist Travel - Can Tho, Saigontourist Travel - An Giang, Saigontourist Travel - Long An, Saigontourist Travel - Tien Giang, and Saigontourist Travel - Rach Gia.

Speaking at the opening ceremony, Mr. Tran Duy Phuong, Chairman of the Ben Tre Provincial Tourism Association, shared: “Saigontourist Travel is a leading reputable tourism enterprise in Vietnam present in the province. Saigontourist Travel will accompany the development of the tourism industry in Ben Tre province in the coming time and contribute to making tourism a key economic sector of the province.”

Mr. Nguyen Huu Y Yen, General Director of Saigontourist Travel Service Company, said: "The new Saigontourist Travel - Ben Tre branch will contribute to creating a strong network of travel services for Saigontourist in the Mekong Delta region. Besides boosting the attraction of domestic, international, and overseas Vietnamese tourists to Ben Tre, the branch will also directly provide quality services to a large number of tourists in Ben Tre with diverse itineraries to explore attractive domestic and international tourist destinations conveniently and quickly."

Information about the opening event and special offers from Saigontourist Travel for the people of Ben Tre has been widely shared, with many expressing pride that a large and reputable company has opened an office in the province. This is an opportunity for Ben Tre residents to easily access quality tourism products and receive direct advice at the office. Many customers in Ben Tre messaged and contacted Saigontourist Travel's Fanpage very early and were present at the opening ceremony to purchase discounted tours and receive gifts.

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