The capital of a thousand years of civilization is not only a city, but also a living museum with unique historical and cultural values. From world heritage sites such as Thang Long Imperial Citadel, Temple of Literature - Quoc Tu Giam, to ancient streets with 36 traditional crafts, every corner of Hanoi tells a story of its own. Not only that, the harmonious blend of ancient and modern, traditional and contemporary features has created a special attraction, making it impossible for visitors to take their eyes off.
Besides, the development of cuisine, shopping and entertainment activities has made Hanoi an attractive destination not only for domestic but also international tourists.
The thousand-year-old capital witnessed an unprecedented influx of tourists, creating a vibrant and successful year.
With its relentless efforts in construction and development, Hanoi has become one of the largest economic, cultural and social centers in Southeast Asia. The city has gradually integrated deeply into the world economy, attracted foreign investment and become an attractive destination for international tourists. The achievements have helped Hanoi affirm its position in the international arena, being honored by UNESCO as a "City for Peace" and "Creative City".
The important commemorative events of the Capital, such as National Day September 2 or the 70th anniversary of the Liberation of the Capital, are not only occasions for Hanoians to review the glorious history together but also opportunities for the city to promote its image and attract tourists. The unique cultural and artistic activities, impressive performances, along with the vibrant festival atmosphere have created a strong attraction, attracting a large number of tourists to visit and experience.
Many meaningful commemorative events over the past year contributed to increasing the number of tourists visiting the capital in 2024.
According to the Hanoi Statistics Office, the total number of tourists to Hanoi last November was estimated at 677,000, up 13.8% over the previous month, up 26% over the same period last year (international visitors were estimated at 495,000, domestic tourists were estimated at 182,000). Total revenue from tourists in November was estimated at VND9,593 billion, up 20.2% over the same period last year.
In the first 11 months of this year, the number of tourists to Hanoi is estimated at 5.8 million (international visitors are estimated at over 4 million, domestic tourists to Hanoi are estimated at nearly 1.8 million). Total revenue from tourists in the past 11 months is estimated at 99,949 billion VND, an increase of 17.8% over the same period last year.
Hanoi has become an attractive destination not to be missed for domestic and foreign tourists.
At the same time, the level of cultural and artistic music consumption of the people was increased thanks to the influence of the two concerts “Anh trai vu ngan cong gai” and “Anh trai Say hi” in Hanoi. The number of visitors to the capital exploded in the days leading up to the event, many places were sold out, and restaurant revenue around My Dinh Stadium and Ocean Park increased sharply.
In the last months of the year, the Capital Tourism industry has launched many programs to stimulate domestic tourism. Tourism and travel businesses have opened many Tet At Ty 2025 tourism programs with a variety of choices and the best promotional prices by encouraging early registration, attracting customers to book tours, and increasing the purchasing power of tours during the long holidays at the end of the year.
At the same time, Hanoi builds a variety of communication forms on digital platforms, websites, social networking platforms and other appropriate forms of propaganda and promotion in cyberspace, to create great influence and attract tourists.
