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In this prestigious list, Hoi An, an ancient and charming city in Quang Nam province, Vietnam, impressively secured the 4th position, affirming its unique cultural and historical appeal and value on the continental tourism map. According to the magazine, Hoi An is a "magical" city, recognized by UNESCO as a World Heritage Site. Despite the increasing number of tourists, the old town retains its stunning scenery and is remarkably well-preserved.
Hoi An, an ancient and charming city in Quang Nam province, Vietnam, affirms its unique cultural and historical appeal and value on the continental tourism map.
Hoi An's inclusion in Lonely Planet's top 4 Asian destinations is not only a source of pride for the locals but also a testament to international recognition of Vietnam's beauty and tourism potential. With a history spanning over 400 years, Hoi An was once a bustling trading port, a hub for merchants from all over the world. This has fostered a diverse and rich culture, reflected in its ancient architecture, tranquil streets, and preserved traditional customs.
Ancient houses with moss-covered tiled roofs, streets illuminated by shimmering lanterns at night, and historic assembly halls bearing the distinct architectural influences of China, Japan, and even the West—all blend together to create a picture of Hoi An that is both ancient and modern, peaceful and vibrant. Visitors to Hoi An not only admire the unique architecture but also experience the distinctive culture, enjoy delicious local cuisine, and participate in fun activities such as tailoring, cycling through peaceful countryside, or visiting traditional craft villages.
According to Lonely Planet, Hoi An is a World Heritage site and a city possessing a magical beauty.
This is also a great opportunity to promote Vietnam's tourism image to the world, attracting international tourists to explore and experience the wonders that Vietnam and its people have to offer. Besides Hoi An, this list also includes other famous destinations in the region, demonstrating the fierce competition and quality of top Asian tourist destinations. This further enhances Hoi An's position, affirming its status as a precious gem on the Asian tourism map.
Leading the list of best cities in Asia is Luang Prabang (Laos), followed by Bangkok (Thailand) and Angkor (Cambodia), all notable for their stunning natural landscapes and rich culinary culture.
In July 2024, Travel + Leisure also included Hoi An Ancient Town in its Top 25 best destinations in the world. The survey attracted over 186,000 readers, with 70,000 votes, based on criteria such as culture, cuisine, hospitality, and attractions.
