The Hung Kings' Commemoration Ceremony and the Cultural - Tourism Week of the Ancestral Land in the year of At Ty 2025, a major event imbued with national cultural identity, will take place from March 29 to April 7 with more than 25 unique activities, promising to bring visitors unforgettable experiences. This is not only an occasion for people across the country to express their respect and gratitude to their ancestors, but also an opportunity to explore the cultural, historical and touristic beauty of the homeland.
To prepare for this important event, the tourism industry of Phu Tho province has proactively coordinated with tourism businesses and travel agencies across the country to develop and launch a series of attractive tourism stimulus programs to attract tourists to Phu Tho in 2025. These programs are designed to be diverse and rich, meeting the needs of many different types of tourists, from spiritual tourism, cultural tourism, to eco-tourism and resorts.
In 2024, Phu Tho is expected to welcome 6.63 million visitors, of which the Hung Kings' death anniversary alone will attract about 3 million visitors.
In addition to traditional festival activities, the Hung Kings' Commemoration Ceremony and the Cultural - Tourism Week of the Ancestral Land in the year of At Ty 2025 also have the participation of many unique cultural, sports and tourism events, forming a series of attractive and continuous activities. These events are organized on a large scale, with rich content, diverse forms, imbued with national cultural identity, promising to bring visitors interesting and unforgettable experiences.
When coming to the sacred land of Hung Temple, the origin of the nation, or immersing yourself in the endless green of Long Coc Tea Hill, exploring the wild beauty of Xuan Son National Park, or experiencing community life in Hung Lo, visitors not only admire the majestic natural scenery, but also have the opportunity to participate in unique cultural activities, imbued with regional identity.
Tourism activities associated with the Hung King worship belief play an important role in Phu Tho province.
To optimize the travel experience, visitors can book tours and services directly at reputable businesses such as Homestay Long Coc, Saigon - Phu Tho Hotel, Muong Thanh Phu Tho Hotel... These are the pioneers participating in the tourism stimulus program, giving visitors the opportunity to enjoy attractive incentives, discounts from 20% to 50% on food and accommodation services. In particular, visitors also receive free vouchers, experience unique cultural features such as Xoan singing, dam duong, tea picking, making Hung Lo rice noodles, wrapping banh chung, pounding banh day...
From the Hung Kings' Commemoration Day 2025 until the end of the year, Phu Tho Tourism Information and Promotion Center will closely coordinate with travel agencies inside and outside the province to build diverse and rich tour programs. These programs not only give tourists the opportunity to explore attractive destinations and valuable cultural heritages of Phu Tho, but also come with many preferential service packages, discounts, and free gifts, helping tourists save costs and fully enjoy their trip.
As a national historical relic, Hung Temple not only attracts tourists but is also a key point for the province to promote culture, history and boost economic growth...
Specifically, visitors can experience the day tour Hung Temple - Hung Lo Communal House - Hung Lo Ancient Village; 2 days 1 night tour: Hung Temple - Hung Lo Ancient Communal House - Tam Giang Temple - Long Coc - Wyndham Lynn Times Thanh Thuy Hot Mineral Complex; 3 days 2 nights tour: Hung Temple - Xoan Singing - Long Coc Tea Hill - Xuan Son National Park; 5-day inter-provincial tour: Returning to the Ancestral Land - Hanoi - Phu Tho - Yen Bai - Lao Cai...
In addition to promoting Hung Temple tourism through modern media channels such as social networks, newspapers, tourism websites and other online platforms, providing transparent and complete information to tourists is extremely important. This includes publicizing details about food and beverage services, accommodation, cultural and entertainment activities that have been strictly assessed and evaluated by the Provincial Tourism Association.
The Hung Kings' Commemoration Ceremony and the Cultural - Tourism Week of the Ancestral Land in the year of At Ty 2025 will take place from March 29 to April 7 with more than 25 unique activities.
Ensuring service quality not only helps tourists have good experiences but also contributes to building a professional and prestigious tourism image for Phu Tho province. To do this, there needs to be close coordination between state management agencies, tourism businesses and professional social organizations.
In addition, at tourist attractions that attract a large number of visitors, especially during festivals, it is necessary to arrange a force to support visitors. This force can include volunteers, tour guides, security personnel, medical staff... They will be the ones who directly help visitors when they encounter difficulties, answer questions, provide information and support in handling emergency situations.
The organizing committee also coordinated with relevant departments and branches to limit street vendors, beggars, and soliciting tourists to restore security and order.
Publicizing the hotline number to support tourists in case of problems (lost items, accidents, emergencies...) is also an important measure to ensure safety and satisfaction for tourists. This hotline needs to operate 24/7, with a team of professional staff, ready to support tourists anytime, anywhere.
By synchronously implementing the above solutions, Phu Tho province will create a safe, friendly and quality tourism environment, contributing to attracting more and more tourists to Hung Temple and other tourist destinations in the province.
