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After creating a sensation and establishing a strong position in the Ho Chi Minh City market, the renowned convenience store chain GS25 has officially expanded its operations to Hanoi, carrying with it the expectations and anticipation of many people. March 14th marks a significant milestone in GS25's development strategy in Vietnam, as the chain simultaneously opened its first six branches in Hanoi, opening a new chapter in its journey to conquer the Northern market.
From the very first days of trial operation, the atmosphere at GS25 branches became incredibly vibrant and bustling. Young people in Hanoi, always eager to discover new and unique things, could not contain their curiosity and excitement, flocking to the stores to see and experience firsthand the products and services that this popular convenience store chain offered.
GS25's expansion into the Hanoi market has generated great excitement and anticipation among the public.
The arrival of GS25 in the Hanoi market is seen as a "breath of fresh air" in the lives of the capital's youth, especially those who love Korean food and professional, attentive service. Beyond offering quality products, GS25 has created a unique experience, attracting the attention and anticipation of many people.
Even during the trial period before the official opening, the atmosphere at the branches was incredibly lively. Young people in Hanoi couldn't wait and flocked to see it for themselves.
Although GS25 officially opened in Hanoi on March 14th, its branches had already become attractive destinations, drawing large numbers of customers, especially young people, in the days leading up to it. From as early as 7:30 AM, the atmosphere at the stores was already bustling, with people lining up to shop and experience the unique products and services.
GS25 impresses not only with its products imported directly from Korea, but also stands out with its diverse menu of ready-to-eat meals, catering to the needs of busy people. Dishes such as kimbap, tteokbokki, and fried chicken are prepared according to authentic Korean recipes, offering a unique and appealing culinary experience.
Korean food is appealing to young people in the capital city.
Currently, GS25 has officially commenced operations in Hanoi with 6 strategic branches, including: GS25 Dao Duy Anh, GS25 Taisei (Khuat Duy Tien), GS25 The West (Cau Giay), GS25 Doi Can, GS25 Ha Trung, and GS25 Hang Dau.
It's easy to see that the most enthusiastic and expectant customers for the "newcomer" GS25 in the Hanoi market are mainly young people and office workers. This is perfectly understandable, because now they have another diverse and attractive option for their daily meals, as well as an ideal place to experience, date, gather with friends, or even a quiet space for studying and working.
A spacious and airy place to gather with friends.
In particular, when the latest images of GS25 stores in Hanoi were widely circulated and shared on social media, many netizens cleverly noticed that these branches were located very close to Circle K stores – a familiar and well-known convenience store chain in the capital. This coincidence sparked lively discussions, with some expressing "envy" towards residents living in these areas, as they now have more convenient choices than ever before.
Familiar dishes that appear on Korean screens.
The first impression upon entering GS25 is the striking green-themed space, strongly reflecting Korean style. GS25's meticulous investment in the Hanoi market is evident in its spacious and airy three-story design. The first floor displays a diverse range of products, from fast food and beverages to everyday necessities. The second and third floors are dedicated to Cafe25, an ideal space for customers to sit, relax, and enjoy delicious food and drinks.
A unique highlight that attracts the attention of many young people is the decorative wall featuring the GS25 logo. This is not only a unique design detail that sets the space apart, but also a popular "check-in" spot where young people can capture memorable moments. However, due to the large number of customers in the first few days of opening, the entrance and checkout area became quite crowded, causing minor congestion.
GS25 has long established its position with many exclusive products from the Youus brand, including convenient fast food, a variety of bottled drinks, and hot meals ready to be served to customers on the spot. Among them, some of the most popular and highly-rated dishes include sweet cream bread, rich spaghetti with minced beef and cheese sauce, tempting spicy mixed rice cakes, and refreshing drinks such as Red Lemonade, Thai green tea, jasmine apricot tea, etc.
Young people and office workers in Hanoi now have a new option.
Spicy rice cakes are one of the best-selling items at GS25, with various versions such as traditional rice cakes, cheese rice cakes, and mixed rice cakes. A small serving of mixed rice cakes costs 32,000 VND and includes rice cakes, fish cake, carrots, and an egg. Although called a small serving, it comes in a fairly large box, enough to satisfy one person.
Overall, GS25 is a worthwhile destination, especially for those who appreciate spacious interiors, Korean style, and want to explore unique dishes different from other convenience stores in Hanoi. If you're curious about the brand or simply want to find a new and interesting place to hang out with friends, GS25 is an option you shouldn't miss.
