The Post Office UK's ranking criteria are based on factors likely to influence travelers' holiday decisions in 2024, from exchange rates to the cost of food and sightseeing at popular destinations. From this, the magazine will compile a list of the best value travel destinations globally, where travelers' money is more valuable due to affordable and reasonable costs.
Hoi An scores points for its affordable prices compared to other popular tourist destinations around the world. According to reports, tourists can enjoy a delicious meal in Hoi An for as little as $2.50, much cheaper than in expensive cities like London ($15) or New York ($20).
According to The Post Office UK, the ancient town of Hoi An leads the way thanks to its budget-friendly prices, with lower costs for restaurants and bars compared to other places. Of the eight most popular items for tourists, Hoi An ranks first with three low-cost items: beer (around $1.47), Coca-Cola (around $0.91), and sunscreen (around $4.70). This low cost has helped Hoi An jump from sixth place in 2023 to first place in 2024.
According to The Post Office UK, Hoi An is one of Vietnam's most charming cities. It lacks the hustle and bustle of larger cities. Visitors can spend mornings on pristine beaches, afternoons exploring fascinating historical sites, and discovering delicious food at the Hoi An night market.
Hoi An Ancient Town - One of Asia's Most Beautiful Ancient Cities
Furthermore, Hoi An possesses unique cultural and historical beauty, attracting tourists from all over the world. The ancient town of Hoi An, with its quaint houses, narrow streets, and shimmering lanterns, has been recognized by UNESCO as a World Cultural Heritage site. Visitors to Hoi An can explore historical sites such as the Japanese Bridge, Tan Ky Old House, the Guangdong Assembly Hall, etc., or participate in traditional cultural activities such as water puppetry and floating lanterns.
Visitors to Hoi An can enjoy a relaxing morning on pristine beaches, an afternoon exploring fascinating historical sites, and an evening strolling and savoring the culinary delights of the Hoi An night market. The city is renowned for its ancient architecture, old houses illuminated by shimmering lanterns, and tranquil narrow streets.
Furthermore, Hoi An is known as one of the best places in the world for quality sleep in hotels. According to Skyscanner's UK Travel Trends Report 2024, hotels in Hoi An consistently ensure the best possible sleep for guests, with attentive service and a tranquil atmosphere.
"Time seems to stand still" in the face of the beauty of Hoi An ancient town.
In addition, Hoi An is also known for its rich cultural activities, from traditional festivals to street art performances. Tourists can participate in activities such as cooking classes, lantern making, or pottery workshops to gain a deeper understanding of the local culture.
The diversity of recreational activities and cultural experiences, coupled with reasonable costs, has made Hoi An an attractive destination not only for domestic but also international tourists. The city's efforts in preserving and promoting cultural values, along with improving the quality of tourism services, have been recognized and highly appreciated on the world tourism map.
The fact that Hoi An was voted "Most Valuable Tourist Destination" in 2024 is a great source of pride for Vietnam's tourism industry. This is not only a recognition of the local efforts in tourism development but also a motivation for Hoi An to continue improving and enhancing the quality of its services, providing tourists with the best possible experiences.

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