Welcome the new Jaguar XE, a symbol of unparalleled class.

Class is reflected in the design.

Inheriting the highly acclaimed beauty of the original car, the sporty spirit of the new XE is elevated to a new level, with modern design lines inspired by the F-Type sports car. The new Jaguar XE is wider and lower than its predecessor, with larger front air intakes, bold details, and muscular lines creating a high-performance car with advanced aerodynamic design.

The all-new LED headlights with distinctive "J"-shaped LED daytime running lights create a bold and individualistic look. The rear of the car has also been upgraded with a new rear bumper design and sleeker LED taillights, along with refreshed details that give the car a more imposing presence and a more powerful appearance.

To achieve a more powerful performance, the R-Dynamic versions add new exterior features including aircraft-wing-inspired details, a body line extending to the rear, and new wheel designs. Inside, the sporty spirit continues with sports car-style seats featuring contrasting stitching, matte chrome shift paddles, and R-Dynamic door sill plates.

The all-new, beautifully designed interior extensively utilizes soft materials, premium trim, and completely new door panels to improve functionality and practicality. The luxurious and technologically advanced interior of the new XE delivers greater comfort, higher quality, and ensures connectivity for all passengers. Every aspect of the cabin has been enhanced to increase convenience, improve luggage and storage space, and enhance passenger comfort.

The influence of Jaguar's flagship two-seater sports car is also evident, with the car equipped with a SportShift sports shifter and JaguarDrive control switches shared with the F-Type, along with a redesigned center console. It also features a new steering wheel design inherited from the I-Pace electric vehicle, with a cluster of touch-sensitive control buttons and hidden function icons that only appear when needed.

The new Jaguar XE is also smarter and more connected than ever before. The dual touchscreens, shared with the I-Pace and also a first for the vehicle, provide intuitive control via two high-resolution screens. Wireless charging and smart settings technology are also making their debut on the vehicle.

The new Jaguar XE is a pioneer in its segment, equipped with an electronic rearview mirror that improves safety and convenience, ensuring the driver's rear view is unobstructed. Thanks to a wide-angle camera, the system displays images of the rear of the vehicle on a high-definition screen integrated into the rearview mirror inside the car, ensuring unobstructed visibility even with passengers in the rear seats or in bad weather conditions.

Ian Callum, Jaguar's Chief Design Officer, shared: “The uniqueness of the new Jaguar XE lies in its wholeness. Customers get a complete package encompassing new design, cutting-edge technology, and exceptional performance. We don’t do things the ordinary, and the new car personifies that. My team and I get great satisfaction from upgrading a car we are all very familiar with; we live with it, we understand its personality, and it’s a great opportunity to make a great car even better. With the new car, we’ve done that in every way imaginable.”

The new Jaguar XE's aluminum body structure continues to play a crucial role in delivering exceptional agility, safety, and efficiency. Aluminum makes up 75% of the body's construction and, combined with rear-wheel or all-wheel drive, double wishbone suspension at the front and integrated suspension at the rear, and Jaguar's advanced engine options, provides dynamic handling and performance.

POWER COMES FROM DYNAMIC, A POWERFUL CONTROLLER AND MOTOR

As standard on all Jaguar XE models, Dynamic mode amplifies the sporty character, with faster gear changes, sharper throttle response, and enhanced steering feel. Drivers can further customize their driving experience with the Configurable Dynamics feature. This allows drivers to personalize the vehicle by selecting Comfort or Dynamic modes for the engine, transmission, and steering via the central touchscreen. Once activated, the Adaptive Dynamics system continuously adjusts the suspension to ensure an optimal balance between comfort and refinement throughout the journey and in all driving situations.

The new Jaguar XE is equipped with an automatic transmission on all versions, with rear-wheel drive or all-wheel drive. The active all-wheel drive system and intelligent dynamic driving technology maintain the feel and agility of rear-wheel drive while improving handling, traction, and driver confidence in all weather conditions. The 2.0L 300PS petrol XE with all-wheel drive can accelerate from 0-100km/h in just 5.7 seconds.

The new Jaguar XE is available with a choice of economical and eco-friendly Ingenium petrol and diesel engines. The 2.0L Ingenium petrol engine offers two power output ranges of 250PS and 300PS, while the economical 180PS 2.0L Ingenium diesel engine delivers a maximum torque of 430Nm and fuel consumption starting from 4.9 liters/100 km on the highway.

The base Jaguar XE comes equipped with an automatic transmission, 18” alloy wheels, power-adjustable leather seats, LED headlights and taillights with signature accents, front and rear parking sensors, a rearview camera, and lane keeping assist. Customers can choose from S, SE, and HSE trims, each with the option of the R-Dynamic package.

- Dynamic Driving Package: Customizable dynamic driving modes, dynamic response system, high-performance brakes, brightly colored brake calipers, rear spoiler.

- Package for cold weather areas: Heated windshield, Heated steering wheel, Headlight washer function.

- Business Package (S Version): Professional connectivity and navigation system, Online package, Traffic sign recognition system, Adaptive speed limit.

- Technology Package: Head-up display, UV-resistant windshield, Dual touchscreens, Electronic speedometer cluster, Wireless charging, Electronic rearview mirror. Convenience Package: Power tailgate with hands-free function, Smart key, Electrically adjustable steering wheel, Additional 12V power outlets.

- Premium interior upgrade package: Illuminated door sill plates, Sport accelerator/brake pedals.

The new Jaguar XE is now available for order atwww.jaguar.comWith a retail price starting from £33,915 in the UK market. In the Vietnamese market, the Jaguar XE is only imported and distributed in the Igenimum petrol engine versions. The expected retail price will be announced soon.

Authorized dealer network nationwide:

- Royal Auto Saigon:

+ District 2: Lot B1, C2 Street, Thanh My Loi Ward, Cat Lai Industrial Park, District 2, Ho Chi Minh City. (Hotline: 0908 272 090)

+ District 3: 115 Ly Chinh Thang Street, Ward 7, District 3, Ho Chi Minh City (Hotline: 0969 022 115)

+ District 7: 3 Nguyen Luong Bang Street, Tan Phu Ward, District 7, Ho Chi Minh City (Hotline: 0908 272 090)

- Royal Auto Hanoi:

Address: Lot 3+5, No. 3 Nguyen Van Linh Street, Long Bien District, Hanoi City

Hotline: 0919 295 636

ABOUT JAGUAR

For over 80 years, Jaguar has embodied the “Art of Performance” with iconic, award-winning sports cars such as the XE, XF, and XJ sedans; the impressive F-Type sports car; the F-Pace, Jaguar’s best-selling performance crossover ever; the E-PACE, a compact performance crossover; and now the I-PACE, a full-featured performance SUV, putting Jaguar at the forefront of the electric vehicle revolution.

Jaguar Land Rover Vietnam

- Address: Unit 1711-01, 17th Floor, Saigon Trade Center Building, 37 Ton Duc Thang Street, Ben Nghe Ward, District 1, Ho Chi Minh City

- Phone: +84 (0) 28 7301 7666

The Phong