Anticipating the 7th Buon Ma Thuot Coffee Festival

Known as the "Coffee Capital of Vietnam," Dak Lak boasts the largest coffee growing area and production in the country. With the aim of promoting and enhancing the brand of Buon Ma Thuot coffee, the People's Committee of Dak Lak province decided to organize the 7th Buon Ma Thuot Coffee Festival in 2019 with the theme "The Quintessence of the Great Forest."

More specifically, Miss H'Hen Niê has been chosen as the media ambassador for this year's Buon Ma Thuot Coffee Festival.

The festival aims to widely promote Buon Ma Thuot coffee as a unique specialty coffee of Vietnam. In addition, the festival is an opportunity to gradually transform Buon Ma Thuot into a promising destination for world coffee, thereby contributing to enhancing the value and affirming the position of Vietnamese coffee in the international market. Furthermore, it is also an important occasion to honor the contributions of coffee growers and coffee traders.

At this year's festival, in addition to enjoying and experiencing unique artistic programs, visitors will also receive 20,000 vouchers for free coffee at 38 shops throughout Buon Ma Thuot city. The festival, with its diverse, attractive, and rich activities, will contribute to attracting investment and the attention of domestic and international tourists to Dak Lak.

The festival runs from now until March 16th.

Nga Nguyen