Peugeot 3008 has won 46 awards from various prestigious magazines, most notably the Gold award in the "Car Of The Year" category in the 16th Driver Power survey of Auto Express in 2018. It is no coincidence that Peugeot 3008 has received high praise from prestigious polls around the world and customers. So what is the factor that makes this 5-seat SUV successful?
Modern design, sporty style
Compared to the first generation, Peugeot 3008 has almost completely transformed with a more youthful exterior and still inheriting the quintessence of French design. The highlight of the car lies in the traditional characteristic details of the Peugeot brand such as the wide radiator grille designed with a matrix effect chrome plating and embossed lines around the body.
Peugeot also showed a breakthrough when creating the brand's signature lion claw LED taillight cluster, combined with sharp and strong lines. It can be seen that the balance between the powerful sporty appearance and the delicate details in the exterior design of the Peugeot 3008 has brought "a dynamic, powerful SUV" but also full of spontaneity and attraction from every angle.
High-class interior, superior amenities
The interior space of Peugeot 3008 is meticulously designed, from every detail to every equipment clearly shows the class of the French brand. The most prominent is the cockpit designed according to the completely new PEUGEOT New i-Cockpit® philosophy inspired by aircraft cabins, bringing the driver to an exciting digital space experience.
The most impressive thing when experiencing the PEUGEOT New i-Cockpit® philosophy is the steering wheel with a compact D-cut design typical of racing cars, providing a firmer grip than conventional steering wheels. The leather-wrapped steering wheel combined with chrome-plated details contrasting with the black interior tones adds to the sophistication of the cockpit.
In order to optimize the customer experience, the Peugeot 3008 interior is also equipped with the most advanced and modern technology of the PEUGEOT New i-Cockpit® philosophy. In particular, the 12.3-inch digital HUD screen allows full display of necessary parameters, above is an 8-inch central screen that can connect to a smartphone, the special feature is that the driver can access the car's features using this screen in addition to using the toggle switches that simulate piano keys located below.
In 2017, the PEUGEOT New i-Cockpit® brought the Peugeot 3008 the prestigious Red Dot design award. It is perhaps no exaggeration to say that behind the doors of the Peugeot 3008 is a fascinating and exciting world. The superiority of this philosophy is something that no other SUV has.
Advanced technology - Optimized operation
The strength of the "French Lion" lies not only in its design but also in its ability to operate flexibly on all terrains.
Peugeot 3008 is equipped with a 1.6L THP 165 horsepower engine, environmentally friendly with a high chassis typical of SUVs. 6-speed automatic transmission and Quickshift technology provide a smooth feeling as well as fast gear shifting. In addition, the Advanced Grip Control system provides the driver with 5 different modes to help the car operate stably through complex terrain.
In addition to the above factors, the utility system also plays a key role in bringing Peugeot 3008 closer to Vietnamese customers. Peugeot provides advanced technology applications such as MirrorLink, Apple CarPlay, and Bluetooth connectivity systems to make entertainment easier than ever.
Advanced security system
Peugeot 3008 is rated 5 stars by Euro NCAP with many safety features, including: Emergency Brake Assist (EBA); Electronic Stability Program (ESP); Electronic Anti-Slip Regulation (ASR); Cruise Control function and ADAS driver assistance features such as: Speed limit sign recognition; Lane keeping warning and assistance; Driver attention warning; Blind spot warning,... In addition, the car is also equipped with fog lights that light up when cornering, increasing safety when traveling.
Reasonable price
Officially distributed in Vietnam with a listed price of 1.199 billion VND, Peugeot 3008 is more outstanding than its competitors in the same segment with an interior space with the PEUGEOT New i-Cockpit® philosophy, integrating many high-end technologies along with the proven quality of a brand with a history of more than 200 years. It can be said that Peugeot 3008 is a "worth the money" choice for customers looking for a European brand SUV that meets all 3 criteria of "luxury - power - comfort".
Since its launch in late 2016, the Peugeot 3008 has been the most successful model in Peugeot's global history, with sales of more than 300,000 units. It is also one of the leading models in the European SUV segment in Vietnam.
