Minh Long ceramics were honored at the Red Dot Award 2019.

As a prestigious global design award with a history of over 60 years, the Red Dot Award 2019 witnessed a "creative battle" among global brands such as Samsung, KIA, Nissan, Sony, and more. Professor Peter Zec, Founder & CEO of the Red Dot Award, affirmed that the winning products were judged on criteria such as novelty, creativity, functionality, practical application, environmental friendliness, and must also make a strong impression in terms of design and product quality.

Winning the "Oscar of industrial design" is a daring challenge for a Vietnamese brand like Minh Long. Having previously won numerous international awards such as WIPO (United Nations) and the Asia Pacific Brand award, this is the first time the Vietnamese ceramics brand, with its 50-year history, has won a design award.

In the pottery craft, temperatures of a few hundred degrees can produce ordinary white plates, cups, and teapots, but to transform a raw lump of clay into flawless, jade-like masterpieces, one must endure the 1,380-degree heat test.^oC. For Minh Long, the temperature of the kiln represents the burning passion of countless artisans dedicated to their craft for seven long years, demonstrating the power of technology, the resilience of its people, and the dynamism of a Vietnamese brand with international reach.

About Minh Long

Minh Long I Co., Ltd. has a four-generation tradition of pottery making by the Ly family, spanning over 100 years. Their high-quality products embody the rich cultural and artistic identity of Vietnam, with a nationwide distribution system and exports to Germany, France, the Netherlands, Czechoslovakia, the USA, and Japan. Nearly 50 years of development, Minh Long ceramics have been associated with significant national events and have become a popular gift for leaders in over 40 countries.

Lan Oanh