Iwashita Young Ginger Museum(Iwashita New Ginger) Built by Iwashita no Shinshoga, a small area located in Tochigi Prefecture, it was inspired by young ginger.(or in Japanese calledShinshoga).According to the company, they found a type of ginger in Taiwan and brought it back to Japan to grow and gain high profits. It was the success in business that inspired the company to carry out this unique idea.
Japanese ginger can be prepared in many dishes.
Now, you can see ginger in a whole new way with countless adorable pastel pink “ginger roots”. According to the Museum’s introduction, this is where you will feel the feeling of “happiness with Iwashita’s young ginger” through exhibition rooms, viewing areas, and enjoy various dishes with ginger as the main ingredient.
The temple where the Ginger God resides is incredibly adorable.
The cafe is a popular area for tourists as it is a great place to take photos, pick up souvenirs, and try out exotic foods like ginger ice cream, ginger beer, ginger white chocolate, ginger fries, and many more.
All attractions and displays will be decorated differently for each season, especially interesting toys inspired by ginger - from glow sticks, key chains to stuffed animals. Not only that, the Museum also has many documents on how to trade young ginger to give visitors a comprehensive view of this industry.
Unlike other manufacturers, Iwashita has aggressively marketed its food products by making the most of social media, which has propelled it to the top of the pickled ginger market in Japan. Created for product marketing purposes, you won’t have to worry about paying an entrance fee to the Museum, but if you want, you can freely spend money on the products on sale inside.
More information:
Iwashita Young Ginger Museum
Opening Hours: 10:00 - 18:00 daily; Cafe: 11:00 - 18:00 (The entire Museum is closed on Tuesdays & New Year's)
Address: 1-25 Honchō, Tochigi, 328-0034
Tickets: Free admission
Website:https://shinshoga-museum.com/
