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On this occasion, UNIQLO representatives affirmed their commitment to further improving product and service quality, and pledged to support and contribute to the long-term economic and social development of Vietnam. One of these commitments is to create long-term value for the community through the Power of Clothing.
UTme! designs celebrate Vietnamese and Japanese culture.
Specifically, at the Hoan Kiem store launch event, UNIQLO introduced the UTme! Collection for the first time, featuring 5 winning designs from the UTme! t-shirt design contest to celebrate 50 years of diplomatic relations between Vietnam and Japan. This collection is planned to be expanded to three major stores nationwide, including UNIQLO Vincom Pham Ngoc Thach, UNIQLO Saigon Centre, and UNIQLO Dong Khoi. All proceeds from the collection (up to the end of December 2023) will be donated to the HOPE Foundation to help build a new school for students in Mu Cang Chai district, providing them with better learning opportunities.
Officially launched in Vietnam in 2021, in collaboration with the Hope Foundation (HOPE) and other partners, the RE.UNIQLO project collects unwanted UNIQLO products from customers to donate to underprivileged children and families. By May 2023, the RE.UNIQLO project had donated 15,000 collected items to children and families in impoverished border regions of Ha Giang, Dien Bien, Son La, and Binh Phuoc provinces.
UNIQLO Coffee is introduced in Vietnam for the first time, serving customers with 3 options: Americano, Latte, and Iced Brown Coffee.
In early 2023, UNIQLO launched its "Bringing Clean Drinking Water to the Mekong Delta" project, in collaboration with the Ho Chi Minh City Association for the Support of Poor Patients, to provide clean drinking water to people affected by drought and saltwater intrusion in the Mekong Delta. In the first phase of the project, starting in January 2023, 10 primary and kindergarten schools in Chau Thanh district, Ben Tre province, were equipped with direct drinking water filtration systems. This clean drinking water system contributes to protecting the health of nearly 3,000 students and teachers severely affected in heavily saline-affected areas. As a result, schools will no longer have to purchase clean water for daily use.
Mr. Nishida Hideki, General Director of UNIQLO Vietnam
Mr. Nishida Hideki, General Director of UNIQLO Vietnam, shared: “Looking back on UNIQLO’s development journey in Vietnam, we are extremely happy to know that every product and service we create not only provides the best experience for customers but also contributes to the economic and social development of Vietnam. UNIQLO Hoan Kiem is one of the most important and meaningful stores. More than just a new store, it is a symbol of connection, exchange, and celebration of the cultural beauty of Vietnam and Japan amidst the dynamic pace of life. We hope that the store will become a unique shopping and cultural experience destination, welcoming not only domestic customers but also tourists from many countries around the world who love to explore the classic yet modern beauty of Hanoi; thereby contributing to bringing Vietnamese culture closer to international friends and promoting tourism in the capital.”
Located in Building No. 1, Ba Trieu Street, one of the historically significant buildings in Hoan Kiem District, the new store harmoniously blends local cultural values with the sophisticated LifeWear philosophy, becoming a symbol of connection and cultural exchange between Vietnam and Japan, especially on the occasion of the 50th anniversary of the establishment of diplomatic relations between the two countries.
The UNIQLO Hoan Kiem store offers a unique experience, blending Vietnamese and Japanese cultures.
