"Miss Tourism Northwest 2023" is one of the large-scale annual beauty pageants. Through this competition, the organizers will find a Tourism Ambassador to promote and spread the beauty of the landscapes, nature, and people of Sa Pa and the Northwest mountains to all parts of the country and international friends, contributing to the development of tourism.
Specifically, the competition is part of a series of events celebrating the 120th anniversary of Sa Pa Tourism. This is a platform for female citizens and overseas Vietnamese with Vietnamese nationality who meet the criteria of the organizing committee, have permanent residence in the northern provinces, and are living and working in the Northwest region.
The "Miss Tourism Northwest 2023" competition aims to spread the beauty of Sa Pa and the mountainous Northwest region, while also contributing to national tourism development and promoting tourism as a key economic sector of the country.
With the theme "The Beauty and Charm of the Highlands," the competition features a unique and central image that celebrates the beauty of highland girls through musical and fashion performances that reflect the rich cultural identity and tourism of the region. The top 3 winners of "Miss Tourism Northwest 2023" will be automatically selected for the final round of "Miss Tourism Vietnam 2024."
Contestants wore costumes that reflected the rich cultural identity of the Northwest region of Vietnam.
The gorgeous and beautiful outfits helped the contestants confidently showcase their beauty and express their individual personalities.
With these significant meanings, the "Miss Tourism Northwest - Sa Pa 2023" competition has received much attention from the community. Immediately after the launch announcement, many high-quality applications were submitted to the organizing committee. The strong appeal of the competition is not limited to young women from Northwest Vietnam, but also attracts many young women from the North who love Northwest Vietnam. This has made the competition increasingly exciting as it approaches the final round.
The final night of the "Miss Tourism Northwest 2023" competition will take place at 7 PM on July 28, 2023, at the Quan Square Center, Sa Pa town, Lao Cai province.
Talent competition
Let's look back at some moments from the "Miss Tourism Northwest 2023" competition journey leading up to the final:
Visit the historical site of Truc Lam Zen Monastery and Ho Quoc Pagoda.

The contestants visited historical sites and scenic spots to gain a broader perspective on the beauty of Vietnam.
"Miss Tourism Northwest 2023" is more than just a competition; the organizers aim to find a face with "heart and vision" to become the "Tourism Ambassador" of Northwest Vietnam, promoting the beauty of the people and nature of Northwest Vietnam to friends both domestically and internationally.

The contestants received thorough training in essential skills such as catwalk, etiquette, and posing.
Conquering Fansipan Peak
Performing the talent segment
Through practical community activities for the environment and society, the contestants have contributed to preserving the image of a green, clean, and beautiful Sa Pa.


Traditional costume show of Northwest Vietnam
The final of the "Miss Tourism Northwest 2023" pageant, taking place on the night of July 28th, 2023, will feature low-altitude fireworks and many spectacular performances. In addition, it will be attended by stars from the entertainment industry, famous personalities, and many Vietnamese beauty representatives who will accompany the competition. MC Danh Tung and singers such as Dan Truong, Bao Tram, Trung Quang, Phan Dinh Tung... will appear on stage during the final night, creating the biggest musical event in the mountain town of Sa Pa.

VI
EN






























