On this special occasion, Starbucks Vietnam will bring its unique coffee experience to a new city in Vietnam. The first Starbucks store in Da Nang will open its doors to welcome customers on February 3, 2018.
Da Nang is the third largest city in Vietnam, with a lot of business potential and opportunities. “We have been asked many times when Starbucks will bring its signature brand outside of Ho Chi Minh City and Hanoi, and now is the time. Not only will it start with the opening of the first store in Da Nang, but I believe 2018 will be an important year for Starbucks Vietnam. There will continue to be exciting plans implemented this year,” said General Director Patricia Marques.
To celebrate 5 years of operation in Vietnam, on February 1, every customer coming to Starbucks will receive a promotion of buying any Tall size drink for only 50,000 VND. More specifically, for Starbucks Rewards members, when making any transaction at the store, they will receive 5 TIMES the Star points for that transaction value. This special program takes place at all Starbucks stores in Vietnam and only for 1 day.
At the first Starbucks Vietnam store at 76 Le Lai, District 1, Ho Chi Minh City, Starbucks made a special gesture for the first 500 customers who came to the store on February 1, each person received a small souvenir to celebrate this special day.
Another major milestone for Starbucks Vietnam in 2018 was the return of Starbucks Reserve® Vietnam Da Lat coffee to its homeland. From the pine-covered Central Highlands of Vietnam, the second crop of premium-tasting Starbucks Reserve® coffee has been harvested. Known as the “City of Eternal Spring,” Da Lat, a city in Lam Dong province, is known for its fresh air and is a popular destination for tourists looking to escape the sweltering heat, while also having the ideal soil for growing high-quality Arabica coffee. With its fertile volcanic soil, cool temperatures, and year-round fog, this highland region produces a unique coffee flavor that cannot be found anywhere else. These special coffee beans have a refreshing acidity that highlights notes of kola nut, toffee, and vanilla.
Reserve Coffee “Vietnam Dalat is a favorite among Starbucks associates and customers, and is suitable for a variety of brewing methods. Great for a morning cup of coffee and a great espresso option for your favorite espresso-based beverage, we are excited to welcome the return of Vietnam Dalat,” said Patricia Marques, General Manager of Starbucks Vietnam.
News: BK - HH
