Y Van Hien & TUI BLUE Nam Hoi An: A fusion of contemporary and traditional
14/10/2020
Y Van Hien with restored products from Vietnamese history; TUI BLUE Nam Hoi An - the first 5-star resort of TUI Group in Vietnam; the combination of these two brands is gradually spreading traditional Vietnamese beauty to the community.
On the occasion of the 30th anniversary of the National Day of the Federal Republic of Germany and the 45th anniversary of the establishment of diplomatic relations between Vietnam and Germany, TUI BLUE Nam Hoi An resort - a leading resort brand based in Germany, and Y Van Hien Joint Stock Company - a fashion brand imbued with Vietnamese culture, have joined hands to open cooperation projects to introduce Vietnamese culture and identity to the community.
The beginning of the collaboration between these two brands is a series of culinary and cultural exchange events with the theme: "Vietnamese Traditional Costumes - Where the Future is Built from the Past" (Future of the Past) held in Ho Chi Minh City, Hanoi and Quang Nam in late September and early October.
Participants of the Future of the Past exchange in Quang Nam
Attend tea partiesFuture of the Pastare representatives from Y Van Hien, TUI BLUE Nam Hoi An, special guests such as: actress - Meritorious Artist Chieu Xuan, Beauty of Courage - Top 10 Miss Vietnam 2019 Vu Quynh Trang..., along with Vietnamese and foreigners who share an interest in Vietnamese culture and history.
Actress - Meritorious Artist Chieu Xuan in Y Van Hien's costume, event in Quang Nam
Camellia Dinh - Sales Director of TUI BLUE Nam Hoi An at the exchange event in Ho Chi Minh City
Nguyen Duc Loc - founder of the brand Y Van Hien
At the tea party, attendees were taken back in time to learn and experience Vietnamese culture through stories, traditional costumes made of premium fabrics and sophisticated, elaborate accessories and patterns. Not only did they get to wear special costumes, sit down to eat cakes and enjoy tea, but they also got to experience Vietnamese cuisine in the luxurious, graceful space of the TUI BLUE restaurant chain.
"Sharing the same love for the history of the nation, the land of Quang Nam and the Ao Dai, Y Van Hien was fortunate to collaborate with TUI BLUE to have small sharing sessions in the land where Ma Chau silk was born - the silk most closely associated with our designs. Thank you TUI BLUE Nam Hoi An for always accompanying and creating opportunities for everyone to come closer together after their own busy times... to calm down... to share stories of the past and gradually build the future in their own way" - Nguyen Duc Loc, founder of Y Van Hien shared at the tea party event in Quang Nam.
"Through the tea party, I learned a lot of interesting knowledge about Vietnamese culture and history that I was too lazy to learn before. For example, thanks to Y Van Hien, I understood thatnoiseis a kind of material,thingis a color,Red silk covers the mirror- People in the same country should not only love each other, but also need to work together to preserve Vietnamese culture, traditions and cultural beauty..." - a guest shared after the tea party.
The Future of the Past exchange event ended with many good echoes, but that was just the beginning of a promising cooperation between TUI BLUE Nam Hoi An and Y Van Hien, in the journey of spreading the traditional beauty of Vietnam to the community.
With the wedding season coming, TUI BLUE Nam Hoi An and Y Van Hien bring attractive and unique gifts exclusively for brides and grooms. Specifically, when couples choose the 5-star resort on the Tam Tien beach as the wedding venue, they will have a nostalgic-style wedding at Nguyet Lau, wearing beautiful traditional costumes, meticulously tailored by designer Y Van Hien.
In addition, the resort also offers attractive wedding packages with a diverse Asian and European menu, priced from 680,000++ VND/person.
more information
TUI BLUEis one of the brands owned by the world's largest travel and tourism group TUI from Germany, with a chain of hotels, yachts, private planes and travel companies located in 115 tourist destinations worldwide. Owning 318 rooms and villas located on the coast of Tam Tien,TUI BLUE Nam Hoi Angiving visitors a more authentic approach to the beautiful land of Quang Nam, as well as international-class resort experiences.
TUI BLUE Nam Hoi An has an area of over 25 hectares
Y Van Hienis a team of young, knowledgeable and enthusiastic staff who together conduct in-depth research in the fields of art (literature, music, architecture, painting, sculpture), costumes, cuisine and traditional rituals in the royal court as well as in folklore, then restore them, in order to commercialize them, serving tourism and the community.
