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The Vietnamese online community was recently abuzz with excitement over the appearance of a brand-new dish called "matcha tofu." Unlike the previously trending matcha pho, matcha tofu attracts attention with its vibrant green color and unique name, sparking curiosity among many.
According to initial posts on social media, matcha tofu was introduced as a new product launched by a food store, called matcha tofu. However, after further investigation, many people believe that this is simply another name for several types of tofu processed using traditional methods.
Matcha tofu, a 'novelty' dish, is causing a sensation online.
According to the poster, although it's called matcha tofu, it doesn't contain green tea. Instead, this type of tofu is made from soybeans and pandan leaves to give it its green color. Pandan leaves are a common ingredient in Vietnamese cuisine, often used to add fragrance and green color to dishes. When making tofu, pandan leaves are blended with soybeans, then cooked and solidified into molds.
This unusual type of tofu is not yet widely available in tofu shops. Therefore, unless you're "lucky," it's quite difficult for netizens to get a taste. However, after images of "matcha tofu" went viral on social media, many people predict that many shops might follow suit and "renovate" traditional tofu.
Matcha tofu has a rich, creamy, and subtly pandan-flavored taste. Many people find this flavor quite novel and appealing, different from traditional tofu. This type of tofu retains the flavor and nutritional value of traditional tofu while adding vitamins and minerals from pandan leaves.
Using pandan leaves to give matcha tofu its green color aligns with the current trend of using natural ingredients in cuisine. This is considered a unique innovation, bringing a fresh twist to a traditional dish.
With its appealing flavor, nutritional value, and alignment with current culinary trends, matcha tofu has the potential to become a popular food item in the future. However, to realize this potential, manufacturers need to make efforts to ensure product quality, maintain reasonable prices, and boost marketing activities to introduce the product to consumers.
