The airline also won the Best Original Video award for its video.Welcome to IceThe airline is rated a Five-Star Global Airline. This is the highest rating in the first airline rating program based entirely on verified and certified passenger feedback.
Emirates has always been a pioneer in innovation with its ice (Information, Communication, Entertainment) in-flight entertainment system. It was the first airline to install individual in-seat screens in all classes 25 years ago and continues to improve its product to provide customers with premium in-flight experiences.
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Patrick Brannelly, Vice President of Customer Experience at Emirates, received the Best Entertainment Service award as voted by customers.
Currently, ice offers over 2,500 entertainment channels, including the latest movies from around the world in over 30 languages, numerous award-winning TV shows, a vast music collection, and over 100 video games. Compared to last year, the company has added over 10% more entertainment content with a wider variety of options, giving customers more choices than ever before.
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The original video won Best for the airline's Welcome to Ice video and was awarded a Global Five-Star Airline rating.
Emirates invests heavily in connectivity and live streaming on its aircraft. Currently, the airline has 138 aircraft, including 18 A380s, offering this live streaming service. Wi-Fi connectivity is available on over 90% of its aircraft and is being upgraded monthly. Every Emirates passenger in all classes receives 20MB of free Wi-Fi data, and over 800,000 passengers connect to the internet while flying each month.
As part of the expansion of in-flight Wi-Fi services, Emirates Skywards members enjoy privileges depending on their membership tier and class of travel. SITAONAIR, the provider of the personalized in-flight internet experience for Emirates, also won the Best Personalization Initiative award at the APEX Awards.
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Tim Clark received the CEO Lifetime Achievement Award, marking 45 years of dedication to the aviation industry.
Tim Clark has been awarded the CEO Lifetime Achievement Award, marking 45 years of dedication to the aviation industry. He was a founding member of Emirates in 1985, serving as Chief Planning Officer, and has led Emirates to become the world's largest international airline, delivering unparalleled customer experiences both on the ground and in the air. This award recognizes industry leaders who have dedicated their lives to enhancing customer experience through long-term efforts, dedication, and unwavering commitment.
The Passenger Choice Awards, established by the Association for Airline Passenger Experiences (APEX), invites travelers from around the world to rate and review their in-flight experiences. Over 500,000 flights between October 24, 2016, and July 31, 2017, were reviewed and rated by travelers worldwide.

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