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The airline also won Best Original Video for its videoWelcome to Iceand was awarded a Five-Star Global Airline rating, the highest rating in the first airline ratings program based entirely on verified and certified passenger feedback.
Emirates has always been a pioneer in innovation with its in-flight entertainment system ice (Information, Communication, Entertainment). It was the first airline to install in-seat personal screens in all classes 25 years ago and continues to improve its product to provide premium in-flight experiences for customers.
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Mr. Patrick Brannelly – Emirates Vice President of Customer Experience received the Customer Choice Award for Best Entertainment Service
Today, ice has over 2,500 entertainment channels, including the latest movies from around the world in over 30 languages, numerous award-winning TV series, a huge music collection and over 100 games. Compared to last year, the company has added over 10% more entertainment options with more diverse content, giving customers more choices than ever.
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Best Original Video for the airline's Welcome to Ice video and a Global Five Star Airline rating
Emirates has invested heavily in inflight connectivity and Live TV. Today, 138 aircraft, including 18 A380s, offer Live TV. Wi-Fi is available on 90% of its fleet and more are being upgraded every month. Emirates passengers across all classes get 20MB of free Wi-Fi data, and more than 800,000 passengers connect to the internet while flying each month.
As part of the expansion of the inflight Wi-Fi offering, Emirates Skywards members enjoy privileges based on their membership tier and class of travel. SITAONAIR, which provides Emirates' personal inflight connectivity experience, also won the Best Personalisation Initiative award at the APEX Awards.
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Mr. Tim Clark received the CEO Lifetime Achievement Award, marking his 45 years of dedication to the aviation industry.
Tim Clark was awarded the CEO Lifetime Achievement Award, marking 45 years of dedication to the aviation industry. He was one of the founding members of Emirates in 1985 as Director of Planning and has led Emirates to become the world’s largest international airline with an unmatched customer experience both on the ground and in the air. The award is given to industry leaders who have dedicated their lives to enhancing the customer experience through long-term efforts, dedication and sustained commitment.
The Passenger Choice Awards are run by the Airline Passenger Experience Association (APEX) and invite travelers from around the world to rate and review their in-flight experiences. More than 500,000 flights between 24 October 2016 and 31 July 2017 were rated and ranked by travelers from around the world.
