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The Izu Marriott hotel, located in the hot spring town of Shuzenji, Japan, has just launched a unique "healing" vacation package. It's specifically designed for fans who are experiencing deep emotional pain due to their idols – those who have faced unexpected scandals, wrongdoings, or even the decision to withdraw from the entertainment industry.
Here, visitors can immerse themselves in a peaceful atmosphere, enjoy relaxing therapies, and participate in meaningful activities that help them overcome sadness and find balance in life.
Oshi-katsu depicts the passionate journey of fans expressing their love for their idols.
The "Healing Journey" package will officially launch from December to February, offering a wonderful opportunity to leave your worries behind and find balance in your life. By combining the peaceful atmosphere of Shuzenji hot springs with specialized relaxation treatments, the hotel is committed to providing guests with unforgettable experiences. Starting at just 42,987 yen per person, you will enjoy an all-inclusive package including luxurious accommodation, fine dining, and breakfast.
To help fans overcome emotional trauma, the Izu Marriott Hotel has designed a special healing journey. Here, guests can experience relaxing spa treatments, bid farewell to the digital world through a digital addiction rehabilitation service, and participate in a meaningful purification ritual. In a sacred space, mementos associated with their idols will be entrusted to them, helping them let go of the past and find peace of mind.
A priest at Ohito Jinja shrine near the hotel will perform a purification ritual and dispose of the fandom's items.
With the digital addiction rehabilitation service, each guest room is equipped with a small box and lock. Guests use this box to store their phones and then lock it, ensuring they won't be connected to social media during their stay at the hotel.
For shrine rituals, the hotel collaborates with the nearby Ohito Jinja shrine to perform a "purification" ceremony. Specifically, items related to the idols are given to the hotel by fans. These items are then purified before being disposed of respectfully.
Digital addiction therapy involves putting the phone in a box and locking it.
Oshi-katsu, a unique term in Japanese culture, describes the passionate journey of fans expressing their love for their idols. This can involve collecting related merchandise, attending events, or simply sharing happy moments with the fan community. Oshi-katsu is not just a hobby, but also a way to connect and find joy in life.
In Japan, some companies are taking this trend even further by offering paid leave to employees so they can mourn or celebrate important events related to their idols.
Many major cities also offer concert-based "healing" programs for fans. However, few hotels in rural areas provide such unique accommodation and relaxation services.
