How has the thinking of "gods" changed?
Behind the economic development, the way of thinking of each individual also began to change. If in the past people only needed food to fill them up, then later it had to be delicious and attractive food, and then all of that began to give way to the trend of healthy meals and clean eating.
Owning a car is similar. In Vietnam, motorbikes are no longer simply a necessity of life but an expression of the owner's personality and style. Therefore, people begin to look for new, unique, diverse and suitable models. Scooters and sport motorbikes have also developed strongly since then, overwhelming the popular manual motorbikes. According to data from the Vietnam Association of Motorcycle Manufacturers (VAMM), in 2016, the consumption rate of scooters accounted for about 55%, while manual motorbikes was 45%.
With a foundation of Japanese quality, four brands GS batteries, NGK spark plugs, Idemitsu lubricants and IRC tires always bring the best products to Vietnamese customers.
When the motorbike and its user share life values, customers pay more attention to this “representative”, especially in the field of spare parts - something that is easily forgotten during use.
Most motorcycle users only replace typical accessories such as spark plugs, batteries, oil or tires when they are damaged or the vehicle stalls. In fact, to provide smooth operation and maximum safety for users, these accessories must also be cared for and replaced periodically.
Representatives of the companies shared about the plan and meaning of the program.
Message "Take care of your car like your own body"
According to statistics from the event organizers in 2016, 73% of customers do not know how to properly care for batteries such as periodically checking, adding water to the battery, checking and cleaning the connection terminals; up to 65% of customers do not pay much attention to spark plugs, even changing spark plugs once every 4-5 years; over 80% of customers only care about flat tires and pay little attention to tread depth, tire tread, and standard tire pressure; 50% of customers choose oil based on the advice of mechanics without clearly understanding the uses and suitability of each type of oil for their motorbike.
This is similar to the fact that many people often neglect their health, rarely go for regular check-ups, and are subjective to health signs. On the other hand, taking good care of your motorbike is also an indirect way to maintain health, keep yourself and those around you safe, and especially create positive emotions in life.
Understanding the importance of maintaining a perfect car, the event organizers, in addition to taking care of the car, also advise and guide customers on useful knowledge to properly maintain the car, contributing to safer driving.
Customers will experience activities in the "Car Care Festival" such as: checking and adding distilled water to the battery, changing spark plugs periodically every 8,000 km, checking tires, how to choose the right type of engine oil... In addition, the event also brings an interesting space with tire and oil bottle puzzle games or testing your dexterity with the electric game, Who Wants to Be a Millionaire...
Battery care and maintenance by GS battery
Customer care from reputable brands
Sharing the same Japanese quality foundation, GS batteries, NGK spark plugs, Idemitsu lubricants and IRC tires are world-famous brands with a long history. The “Car Care Day” program with the cooperation of four motorcycle accessory brands will bring customers many practical values.
If GS is the leading lead-acid battery manufacturer in Asia, specializing in the production of batteries for cars, motorbikes, boats, industrial batteries, accounting for 60% of the market share of motorbike batteries in Vietnam, NGK Spark Plugs also possesses master experience and pioneering technology, producing and stocking more than 1,000 different types of spark plugs, suitable for the technical requirements of different motorbike models.
In addition, Idemitsu (Japan) lubricants with more than 100 years of experience in producing genuine lubricants for Japanese automobile and motorcycle engines such as Honda and Yamaha, provide customers with fuel-saving products and optimal engine protection. With the confidence of a Japanese motorcycle tire manufacturer since 1926, IRC (INOUE) tires, specializing in providing genuine tires and technical rubber products according to the vehicle (OEM) for Honda and Yamaha, are an indispensable companion for "Car Care Day". Currently, IRC accounts for 60% of the motorcycle tire market share in Vietnam.
During the event, customers attending the event were taken care of and checked their vehicles from batteries, spark plugs, oil and tires by a team of professional technicians and completely free of charge with 4 steps including: Battery care and maintenance from GS - Checking the condition and consulting on oil from Idemitsu - Checking and caring for spark plugs from NGK - Tire care and maintenance from IRC. In addition, customers were also provided with a lot of useful knowledge on how to use motorbike spare parts properly, ensuring savings and safety when participating in traffic.
Not only providing genuine services, “Car Care Day” also demonstrates the customer-centric motto of the 4 leading spare parts brands, ensuring satisfaction and peace of mind for customers. With the understanding and care of brands, Vietnamese customers now have more opportunities to receive quality car care and a lot of useful knowledge to become a smart consumer.
“Car Care Day” will kick off at Long Xuyen Stadium in An Giang Province on April 15-16. The program will then continue to conquer customers in Nha Trang in June, Hue in August and Nam Dinh in November. The program is organized to bring useful care activities and knowledge to motorbike users, contributing to building a safe and civilized traffic system in Vietnam.
