Kohler launches Jacob Delafon brand and opens new showroom.

Also at this opening ceremony, Jacob Delafon – a French-style bathroom brand – was introduced to Vietnamese customers for the first time by Kohler, featuring five collections inspired by elegant Parisian design.

Representatives of RitaVõ signed a memorandum of understanding to supply Kohler bathroom equipment to Tan Hoang Minh partner.

Founded in 1889, the Jacob Delafon brand has always been associated with the phrase "French-style bathroom" thanks to its luxurious products meticulously crafted down to the smallest detail. With the belief that the bathroom is not just a place for hygiene, but also a place for women to truly relax and beautify themselves, Jacob Delafon's designs are simplified to achieve the most complete and elegant beauty. A total of five Jacob Delafon collections are being introduced in Vietnam this time, including: Terrace, Replay, Soprano, Halo, and Rythmik.

Larry Yuen, President of Kohler Kitchen and Bathroom Products, delivered the opening remarks at the event.

“For 127 years since its inception, elegance has been the overarching theme of Jacob Delafon's collections. These products are a harmonious blend of sophisticated design with high-quality technology and materials. Paris, the City of Lights, is an endless source of inspiration for Jacob Delafon's collections, where the magnificent beauty of antiquity blends with the vibrant atmosphere of flea markets and the industrial spirit of modern life. Furthermore, the special historical connection has made French beauty familiar to Vietnamese people; French-style architecture in Hanoi has become very close to everyday life. Therefore, I believe that Jacob Delafon will receive much acceptance from Vietnamese customers,” said Larry Yuen, Chairman of the Group – Kitchen and Bathroom Equipment Division.

Representatives from Kohler and RitaVõ raised their glasses to celebrate the event.

Five collections by Jacob Delafon, along with luxury products from the Kallista brand and Kohler kitchen and bathroom fixtures, are all fully displayed at the Kohler Dedicated Showroom on Hoang Quoc Viet Street, Hanoi. Spanning 1,000 square meters within the RitaVõ Pro Building Materials & Interior Design Center, the showroom also features a dedicated discussion and consultation space for visiting designers and architects. The opening of this showroom in Hanoi marks a step forward for Kohler in reaching customers in the northern region, a rapidly developing market with numerous high-end real estate projects and a growing demand for luxury goods among Hanoi residents.

“Kohler and RitaVõ have been two names that have always gone hand in hand throughout Kohler's 10 years in the Vietnamese market. Kohler, with its reputation built over 143 years of development, has provided us with a wealth of experience and business lessons that have helped RitaVõ consolidate its leading position in the distribution of high-end brands. Conversely, RitaVõ, with its many years of experience in distribution and deep understanding of the market, has also contributed to bringing Kohler closer to more customers nationwide,” shared Mr. Vo Mau Quoc Trien, Chairman of RitaVõ.

The Thanh