Introducing the fashion brand HOANGTU MORA

HOANGTU MORA is a fashion brand of Hoang Gia Vietnam Trading and Services Co., Ltd. This is a reputable and well-known company with nearly 13 years of experience in the real estate business. In 2017, Ms. Hoang Thanh Tu – the CEO – decided to expand into the fashion business with the launch of the HOANGTU MORA brand.

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A highlight of HOANGTU MORA's products is their diverse styles: While office dresses are designed to be simple, sophisticated, and elegant, evening gowns captivate any fashion enthusiast. Using lace and sheer chiffon as the main materials, along with exquisite handcrafted embellishments of rhinestones and sequins, these dresses are truly magnificent and graceful. In addition, cute matching outfits for mothers and daughters, fashionable maternity dresses, and seductive bikinis are also highlights in the HOANGTU MORA fashion showroom. And to complete the fashion look, HOANGTU MORA also imports a wide range of accessories: handbags, wallets, glasses, watches, hats… All of these create a unified whole for the wearer.

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Sharing about the HOANGTU MORA brand, CEO Hoang Thanh Tu said:“It was my passion for fashion that led me to this field. And with that love, I've created hundreds of different designs. Before, I used to be a very picky consumer. But since wearing HOANGTU MORA's clothes, I feel more beautiful, more confident, and more successful. Not only that, the clothes I wear have received many compliments from family, friends, and business partners. And I believe that customers will feel the same way, completely satisfied with every HOANGTU MORA design. Because they are created to enhance your beauty and figure.”

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After two years of research, learning, and market research, the HOANGTU MORA brand officially launched on February 27th in the coastal city of Nha Trang. The showroom, spanning nearly 400 square meters, is located at 45 Thai Nguyen Street, one of the busiest and most vibrant streets in the city. The event was attended by Miss Vietnam 2006 Mai Phuong Thuy, The Face winner Phi Phuong Anh, along with performances by singer Thai Thuy Linh and nearly 100 female entrepreneurs from across the country.

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A representative from HOANGTU MORA also revealed that the fashion brand will have a team of professional stylists to advise and create images for female leaders, businesswomen, and celebrities. In addition to products for women, HOANGTU MORA will continue to introduce fashion products for men and children to the market in the future. It is expected that in 2007, HOANGTU MORA will open three more showrooms in Hanoi, Hai Phong, and Ho Chi Minh City.

HOANGTU MORA Showroom System