The Embassy of Thailand in Hanoi is introducing the “Thai Festival: The Pulse of Tradition” (Thai Festival 2025) taking place within the grounds of Thang Long Imperial Citadel. Admission is free from 3:00 PM to 9:00 PM on March 28, 2025, and from 10:00 AM to 9:00 PM on the weekend of March 29-30, 2025. The Thai Festival in Hanoi is deeply rooted in Thai culture, featuring culinary experiences, handicraft workshops, an outdoor cinema showing popular Thai films, and a fair and exhibition area with over 50 booths showcasing Thai cuisine, creative design, and health and beauty products.
Thailand is an attractive destination that draws a large number of tourists from around the world.
This year, Hanoi is honored to be selected as one of six major cities worldwide to host the Thai Festival. This event aims to showcase the potential of Thailand's creative economy while promoting people-to-people connections through culture, tourism, and the arts.

Throughout the three days of the event, Hanoi residents will have the opportunity to explore a Thai cultural space that blends modernity and tradition through a variety of exciting activities. Thai Festival 2025 in Hanoi will feature traditional dances from diverse regions of Thailand, as well as performances by SISMA – a girl group representing the modern T-Pop wave. These performances will bridge tradition and creativity, allowing audiences to experience diverse and unforgettable music right in the heart of the capital city.
Songkran Water Festival


A special highlight of the Thai Festival 2025 is the Loy Krathong lantern festival, presented digitally, and the Songkran water festival – one of Asia's most vibrant and unique festivals, recognized by UNESCO, known for its boisterous water splashing. Visitors will have the opportunity to experience wearing traditional Thai clothing at the event and participate in a daily lucky draw, with a chance to win valuable prizes such as airline tickets to Thailand.
When visiting Thailand, you can't miss the opportunity to admire the lantern festival.
Delicious food, vibrant music, entertaining movies, unique cultural experiences, and appearances by special guests.
Many special guests

Furthermore, don't miss the special screenings of two popular Thai films. At 6:00 PM on Saturday, March 29, 2025, Thang Long Imperial Citadel will be filled with a romantic atmosphere with the screening of "Love Destiny the Movie" – a film that will take viewers back in time to discover a fateful love story. And that's not all! At 6:00 PM on Sunday, March 30, 2025, moviegoers will be able to enjoy the comedy-thriller "404 Run Run". Especially noteworthy is that lead actor Ter Chantavit Dhanasevi will be present at the festival to interact with fans and answer questions from 3:00 PM to 6:00 PM!
Everything is waiting for you at the biggest event for Thai fans next weekend.
With the theme "The Pulse of Tradition," Thai Festival 2025 brings a new spirit, affirming "Thailand's Creative Economy" as a symbol of unique creativity, nurtured by a long-standing cultural heritage and always reaching out, in sync with global development trends.

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